PRODUCTS & TREATMENTS

KISS x WICKED

KISS launches magical nail & lash collection inspired by Wicked: For Good

By Jess Watts | 26 August 2025

KISS Products, Inc. is casting a glamorously wicked spell over beauty lovers with the release of a Wicked-inspired collection. Fantastical press-on nails and fabulous false eyelashes exude the magic of Oz, transporting users over the rainbow. The 16-piece limited-edition collection, available across KISS Nails, FALSCARA and imPRESS, is inspired by…

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Plum nail design, image courtesy of Instagram.com/press_reset_nails

Plum perfect: 38 purple nail designs & products to get your creative juices flowing

By Jess Watts | 23 August 2025

According to WGSN’s Global Colour Forecast, purple is set to be a big hit. The report states: “Purple is a culturally emotive colour with links to royalty, love, mystery and spirituality.” Enter plum: a universally loved fruit and stunning nail shade. Plum is incredibly versatile; the hue can be worn…

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Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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Create on-trend colour fades with The Gel Bottle Inc Ombré Nail Art Brush

By Sophie Nutt | 16 August 2019

The Gel Bottle Inc has released an Ombré Nail Art brush designed to enable techs to create the on-trend look with ease. The Ombré Nail Art Brush has been specifically designed for colour fading with gel polish: simply use a sweeping motion from side-to-side or top-to-bottom, blending the colours. The…

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Jessica neon

Catch eyes with neon-style nail lacquers from Jessica

By Helena Biggs | 15 August 2019

Amp up nail looks with three new shades in Jessica’s Custom Colour nail lacquer formula. Featuring a crème finish, the hues are Fluorescent Flamingo, Blazing Blue and Vivid Violet, and are highly pigmented for an eye-catching, bold finish. Ideal for the end up summer festivals, these shades will take you…

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Lpl tiles

Lash Perfect launches #LoveMyLift campaign

By Sophie Nutt | 14 August 2019

Lash Perfect has launched the #LoveMyLift campaign for its Lash Perfect Lift treatment. What is the Lash Perfect Lift? Lash Perfect Lift (LPL) is a professional salon treatment that lifts natural lashes from the root to give the appearance of longer, thicker lashes that can last 6-8 weeks. Lashes are lifted…

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Mii Cosmetics reveals Mii Minerals Beautiful Basics kits

By Sophie Nutt | 10 August 2019

Mii Cosmetics has launched a range of Mii Minerals Beautiful Basics kits, containing all that’s needed to achieve a weightless and flawless make-up look. Ideal for clients with sensitive or problem prone skin, or those that prefer natural-looking make-up, minerals are non-comedogenic, preventing clogging pores and blemishes while helping to…

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Salon System launches New RefectoCil Eyelash Lift Kit

By Kat Hill | 10 August 2019

Salon System has  launched the new RefectoCil Eyelash Lift Kit for longer and fuller looking lashes. The RefectoCil Eyelash Lift Kit has been created using a specially formulated lash perm system featuring collagen to help moisturise lashes and cysteine to help protect and strengthen. Cleint’s lashes will appear longer and…

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The edge extreme nail tips

Create on-trend coffin nails with Extreme C-Curve Tips

By Helena Biggs | 8 August 2019

Create coffin nail shapes in the style of Kylie Jenner with the Extreme C-Curve Tips from The Edge Nails & Beauty. Available in clear and white, the strong and flexible pre-shaped tips are made from ABS plastic and boast a deep smile line and no well. The high C-Curve offers…

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