PRODUCTS & TREATMENTS

KISS x WICKED

KISS launches magical nail & lash collection inspired by Wicked: For Good

By Jess Watts | 26 August 2025

KISS Products, Inc. is casting a glamorously wicked spell over beauty lovers with the release of a Wicked-inspired collection. Fantastical press-on nails and fabulous false eyelashes exude the magic of Oz, transporting users over the rainbow. The 16-piece limited-edition collection, available across KISS Nails, FALSCARA and imPRESS, is inspired by…

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Plum nail design, image courtesy of Instagram.com/press_reset_nails

Plum perfect: 38 purple nail designs & products to get your creative juices flowing

By Jess Watts | 23 August 2025

According to WGSN’s Global Colour Forecast, purple is set to be a big hit. The report states: “Purple is a culturally emotive colour with links to royalty, love, mystery and spirituality.” Enter plum: a universally loved fruit and stunning nail shade. Plum is incredibly versatile; the hue can be worn…

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Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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Illuminate spray tan results with Sienna X Skin Finish

By Sophie Nutt | 12 July 2019

Sienna X has launched its Skin Finish Illuminating Mist, ideal for use after tanning to enhance results. Formulated with bronze, light reflecting pigments, the Skin Finish creates a luminous sheen for a luxe skin finish. The mist instantly brightens skin, making it ideal to enhance sunless tanning results as well…

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Enhance gel services with Bio Sculpture SPS

By Sophie Nutt | 12 July 2019

Bio Sculpture has announced the latest addition to its Ethos range: the Special Prep Solution (SPS). Designed to improve gel adhesion and longevity, maintain a healthy moisture balance and aid faster and gentler gel removal, the Special Prep Solution is ideal for clients seeking a longer lasting manicure. Simply paint…

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Kaeso

Nail mani & pedi treatments with Kaeso kits

By Kat Hill | 12 July 2019

Kaeso has unveiled a new look to its Manicure and Pedicure Kits. Ideal for retail too, the kits contain the full range for in-salon treatments in an easy to carry, biodegradable carton. The Manicure Kit includes: Red Berry Splash Hand Soak 195ml Pink Grapefruit Drizzle Hygiene Spray 195ml Mulberry &…

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The Gel Bottle Inc launches new Peacći brand

By Sophie Nutt | 11 July 2019

The Gel Bottle Inc has officially launched its new sister brand, Peacći – a clothing and cosmetics brand for pros and consumers alike. Peacći features a nail lacquer line with trend-led shades, as well as nail-themed apparel; from t-shirts emblazoned with ‘Nail it’ to cosy, pastel-coloured hoodies. The Gel Bottle…

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Light Elegance Celina Ryden Signature Set

Unleash your creativity with Light Elegance Celina Ryden Signature Art Brush Set

By Kat Hill | 9 July 2019

Have everything to hand to create bespoke designs with the Light Elegance Celina Ryden Signature Art Brush Set. Created in collaboration with nail artist, Celina Ryden, the set sees an array of different brushes, each perfect for specific gel design work. Available via Sweet Squared, the set is contained in…

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Zoya barefoot

Be confident when barefoot with Zoya’s 12 summer nail shades

By Helena Biggs | 7 July 2019

Zoya has released 12 stunning nail shades for the summer season; sure to make a statement in a stand. Available as two six-piece ranges, the first features a pretty pink and coral hue, then ventures into spicy reds and punchy oranges. The second range serves up a fuchsia pink, sunny…

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