PRODUCTS & TREATMENTS

KISS x WICKED

KISS launches magical nail & lash collection inspired by Wicked: For Good

By Jess Watts | 26 August 2025

KISS Products, Inc. is casting a glamorously wicked spell over beauty lovers with the release of a Wicked-inspired collection. Fantastical press-on nails and fabulous false eyelashes exude the magic of Oz, transporting users over the rainbow. The 16-piece limited-edition collection, available across KISS Nails, FALSCARA and imPRESS, is inspired by…

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Plum nail design, image courtesy of Instagram.com/press_reset_nails

Plum perfect: 38 purple nail designs & products to get your creative juices flowing

By Jess Watts | 23 August 2025

According to WGSN’s Global Colour Forecast, purple is set to be a big hit. The report states: “Purple is a culturally emotive colour with links to royalty, love, mystery and spirituality.” Enter plum: a universally loved fruit and stunning nail shade. Plum is incredibly versatile; the hue can be worn…

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Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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Sept 2025 low res cover web scratch

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The grinch china glaze

China Glaze launches The Grinch themed nail shades

By Helena Biggs | 25 November 2018

China Glaze has collaborated with Dr Seuss’ The Grinch to launch eight nail polish shades for the festive season. The limited edition collection steals inspiration from the wonder of Who-ville and features shimmering glitters and cool crèmes. In addition, three pre-glued designer nail tips, two holiday gift sets and a nail…

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Lechat veiled secrets

Embrace icy nights with the LeChat Veiled Secrets collection

By Sophie Nutt | 24 November 2018

Inspired by icy winter nights, LeChat has revealed six shades in a range of soft crèmes and a shimmering silver glitter. The new colours are available in Dare to Wear nail lacquer, Perfect Match gel polish and Perfect Match Dip Powder depending on preferred technique and wear time: Private Party…

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Copy of copy of untitled design 2

See super cyber nail styling with Mavala polish collection

By Kat Hill | 23 November 2018

Get set to create intergalactic effects with Mavala’s new Cyber Collection. The collection see high-shine chrome, foil-effect lacquers in six futuristic shades: shimmering, vibrant fuchsia, Cyber Pink; dusty, rose gold, Cyber Blush; platinum-bright, Cyber Silver; purple shimmer-infused Cyber Violet; glittering gold, Cyber Gold; ice-cold Cyber Blue. The colours are available in…

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A&s day2 001

Speakeasy style pedicure room for gents opens in London

By Helena Biggs | 22 November 2018

A gentleman’s pedicure room has opened in London – offer a menu of manicure and pedicure treatments ‘for the modern man’. Located in a speakeasy-style space at the back of Sharps Barber & Shop on Windmill Street, Aldwyn & Sons was founded out of a desire to make men feel…

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Moroccantan bronze + highlight gift set

Gift clients a Christmas glow with MoroccanTan sets

By Sophie Nutt | 21 November 2018

MoroccanTan has revealed three Christmas gift sets ideal for retailing to clients seeking a natural-looking winter glow. With Christmas and New Year parties just around the corner, be there for when clients need an at-home solution to a sunless tan that looks natural. These MoroccanTan gift sets can also act…

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Woman burn hand

Katie Barnes on… preventing burns from flammable nail products

By Katie Barnes | 20 November 2018

With such an increased report in allergies and accidents occurring with nail products from not just home users, but ‘professional’ nail technicians, I believe that there needs to be a call for better education on the situation. Creating beautiful nails is an art but one of the most forgotten and…

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