PRODUCTS & TREATMENTS

Cat eye lead

16 products that will help you nail the cat eye manicure trend

By Jess Watts | 29 July 2025

Lead image courtesy of @hopejungnails using Light Elegance P+ Gel Polish in Ice Kitty, available via www.lightelegance.co.uk. The iridescence and reflective depth of cats’ eyes have long entranced humans. So much so, that their power has been harnessed to create stunning nail designs. Specially crafted magnetic nail products contain metallic…

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Nails fortunes nail art

Crack. Snack. Create: A takeaway inspires fortune cookie nail art experience

By Scratch Staff | 28 July 2025

Do you – or your clients – struggle to make decisions about nail designs at appointments? Say hello to Nail Fortunes™: an edible fortune cookie experience that delivers inspiration to the nail desk. “This started as a totally random idea I threw out to my husband over dinner,” says founder,…

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Nail manicure filing

Nail expert: the importance of parallel sidewalls for a beautiful nail finish

By Katie Barnes | 21 July 2025

Award-winning nail technician & Katie Barnes Tool Range & Education founder, Katie Clark, offers insight… Parallel sidewalls start at the cuticle zone and end at the free edge. They mirror each other and help to give a nail enhancement a slim and slender appearance. The term, ‘parallel sidewalls’, is frequently…

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Nail industry siblings

Family affair: Meet 3 sets of siblings finding success in the nail industry

By Rebecca Hitchon | 10 April 2025

Scratch puts the spotlight on brothers and sisters working together in the nail industry… Glitterbels While Annabel Maginnis will likely come to mind when you hear the word ‘Glitterbels’, there is a trio of siblings involved in the brand: Annabel’s husband, Elliott, and his brothers, Mac and Alex. It was…

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Katie barnes chrome guide

Chrome pigments: a nail expert shares a troubleshooting guide

By Katie Barnes | 6 April 2025

Educator & award-winning nail pro, Katie Clark, offers advice for dealing with issues that can arise when using chrome pigments… The chrome nail trend is ever-popular, but are you applying chrome products correctly? Each brand may have slightly different instructions, so always follow these and get in touch with the…

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Mums to be, new & mature mums

How to tailor nail treatments to mums-to-be, new & mature mums

By Rebecca Hitchon | 30 March 2025

Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…

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L&p acrylic vs dip powder

L&P acrylic vs dip powder nails: what’s the difference?

By Lilly Delmage | 22 March 2025

The L&P acrylic and dip powder systems are both artificial nail offerings, and popular choices for a long-lasting, durable nail finish. However, they have distinct differences. Understanding the terminology and chemistry behind the products is essential for meeting your clients’ needs. Here’s what you need to know about each system……

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Bexy Glow unveils Bexy Build builder gel at star-studded launch event

By Scratch Staff | 14 March 2025

Paige Chohan and Becky Willett, founders of nail brand, Bexy Glow, hosted an event in Cheshire to launch Bexy Glow Bexy Build: a builder gel designed to offer strength, flexibility and long-lasting wear. Guests gathered at The Colony, Wilmslow on 5 March to learn about the product, which is described as a…

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Sofgel sweet squared

Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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