PRODUCTS & TREATMENTS

Studex multi piercing

Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon

By Guest Writer | 2 May 2025

Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…

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Cnd shellac vivid lead 2025

CND™ extends SHELLAC™ line with 7 ‘Vivid’ shades to elevate nail artistry

By Helena Biggs | 1 May 2025

Are you craving a nail product formula that’s ideal for detailed linework, smooth to apply and streak-free? Consider adding CND™’s SHELLAC™ Vivid range to your collection: seven intensely pigmented and bold primary and secondary shades. Building on its longstanding commitments to supporting creative expression and nailcare, CND™ has introduced the…

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French pedicure

How to nail the French tip pedicure

By Katie Barnes | 20 April 2025

Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education, answers questions about perfecting the French pedi… How big should the French tips be? A French tip should mimic the natural free edge of the nail. Estimate how long the client will wait between appointments, plus…

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Machine Gun Kelly launches ‘gender-neutral’ nail polish line

By Rebecca Hitchon | 3 December 2021

American singer-rapper Machine Gun Kelly has launched a ‘gender-neutral’ nail polish line inspired by self-expression and creativity for all, whatever their age or however they identify. Named UN/DN LAQR – a simplified version of the words ‘undone’ and ‘lacquer’, the collection of shades is based not on seasonal or nail…

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Pink Gorilla pops up in Chesterfield to service beauty needs

By Emma Hobday | 23 November 2021

A bold, bright beauty salon has opened in Chesterfield, featuring a giant pink gorilla. The eye-catching ‘Pink Gorilla’ premises is founded by Kerry Manders and Leanne Hemmens, who each have over a decade of experience in the beauty industry. They joined forces in 2018 owing to their unique and innovative…

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tgb members only

Make nail clients feel like VIPs with The Gel Bottle Inc’s Members Only colour collection

By Scratch Staff | 22 November 2021

The Gel Bottle Inc has launched Members Only, a sophisticated 10-piece gel polish nail colour collection that’s perfect for party season. The shades mark the launch of the TGB Members Only club, created to reward customers with exclusive access to free gifts, behind-the-scenes content and more. The 10 shimmering shades…

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split by personaility

Change up your nail tool game with Split by PersoNAILity

By Helena Biggs | 22 November 2021

Great ideas come when you least expect them, and it was the middle of the night when Jenni Draper, celebrity beauty therapist and PersoNAILity founder, had a lightbulb moment for a new tool to add to the brand’s growing range; one that epitomises the word ‘handy’ for nail pros. “My…

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Canadian nail brand, Gelcare, collaborates with artist, Gab Bois

By Emma Hobday | 20 November 2021

Meet founder of Gelcare, Emilie Sanscartier, a French-Canadian nail artist and salon owner, who created her brand after years of searching for new and unique products in the nail market. “I wanted to create gel polishes that were on trend, easy to apply, healthy for the nails and nicely designed,”…

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kinetics glamcore

Power meets polish in the Kinetics Glamcore nail colour collection

By Rebecca Hitchon | 19 November 2021

Kinetics has launched its collection for the 2021 festive season, comprising eight powerful shades designed for the wearer to confidently be, own and celebrate their charismatic self. Available in both SolarGel lacquer and Shield Gel Polish formulas, the collection includes: #517 ROMANCE OF NUDE This beige pink tone with a…

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