SALON & SPAS
Powys nail salon: where rustic charm meets luxury beauty treatments
Jodie Evans, owner of Wales salon, Nail Envy, speaks to Scratch about the journey of building her thriving nail business. “Nail Envy is designed to feel like a luxurious home-from-home, combining rustic charm with modern elegance,” says Jodie. “The interior features brickwork, warm wood tones and plush velvet chairs –…
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Award-winning Dorset beauty salon on the challenges & benefits of renovating period properties
Recently relocating to the town of Beaminster, The Painted Nail is a salon and academy comprising two period properties. “I felt it was time to relocate the business, as we had outgrown our previous space,” says owner, Toni Rodway. “After searching for a new property for months, I fell in…
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Devon nail tech & mental health first aider on how to prioritise wellness in the salon
“While holding clients’ hands – quite literally for hours at a time, they can open up, allowing you to celebrate the ups in their lives, but also the downs,” says Emily Harris, owner of North Devon business, Vanity Nails & Tanning. The passionate pro is a qualified mental health first…
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Read the latest issue
The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs and educators, this really is a reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos and trios on how they work together within nail and beauty businesses to build success… Belinda…
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You Beauty founder, Rachel Dobson, shares her career story and how learning to delegate tasks has been critical to her success as a manager. Over the past five years, Rachel’s business has rapidly expanded and she reflects on the biggest lesson she has learned: “I tried to do everything myself…
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Scratch Stars Home Nail Salon of the Year finalists for 2024 offer advice for how home business owners can keep the peace with neighbours and resolve potential conflicts… Kirsty Brown, owner of Paintbrush Nails, Stirling – Scratch Stars Home Nail Salon of the Year 2024 “When opening a home salon,…
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Here’s how to gain the attention of clients by building a buzz around your business… Once you have registered your business, considered tax requirements and made decisions regarding legal, financial and operational considerations, as well as safety and interior design choices, it’s time to build your clientele through effective marketing techniques.…
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Nina of Wigan home salon, Nina Nicholson Beauty & Lecenté lead educator, shares why a huge career switch was the best decision she ever made… Nina Nicholson opened her first salon at the age of 18, and went on to acquire a larger premises a few years later. After building…
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Katie Pritchard of Katie Lou Nail Artist and Educator opens her salon’s doors to Scratch and shares the benefits of becoming a home-based tech. Having been in the nail industry for 20 years, Katie has experimented with a variety of ways of working. She says: “I have worked as a…
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