TECH TALK

England womens football nails euros 2025

Women’s Euro 2025: the nail tech behind England Lionesses’ winning manicures

By Rebecca Hitchon | 6 August 2025

Following the Women’s Euro 2025, Dzastina Jovaisaite – the pro behind nail looks for members of the triumphant England squad – shares about the ‘career highlight’ with Scratch… “I felt so privileged and couldn’t believe it when I received a message from Chloe Kelly about creating nail looks for some…

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Psoriasis

Nail techs with psoriasis reveal what life is like with the skin condition

By Rebecca Hitchon | 5 August 2025

Psoriasis is a ‘condition that causes dry, scaly and sometimes itchy or sore patches on the skin,’ according to the NHS. Here, two nail techs share their experiences with psoriasis… “I suffer from seasonal psoriasis on my fingers and hands (mostly during autumn and winter) and psoriatic arthritis,” shares Fie…

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Robot laptop

Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 31 July 2025

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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Katie foster

WHAT I’M WEARING: Katie Foster, Nomad Beauty

By Sophie Nutt | 7 April 2019

We want to see what you’re wearing on your nails! Katie Foster, of Nomad Beauty, wears a bright and beautiful abstract nail look for the start of spring. “My nails are my natural nails that I’ve managed to grow with the help of Give Me Strength Structure Gel by Magpie…

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Metta francis eatow

Why it’s important to attend beauty industry events

By Metta Francis | 4 April 2019

A nail professional is constantly seeking information about upcoming nail trends and innovations. It’s equally – if not more – important to keep your industry knowledge and business skills up-to-date to ensure longevity in your career. Attending workshops and events is a fantastic learning and networking opportunity and also contributes…

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#TRENDINGTUESDAY Chelsea Tipper, Beauty By Chelsea at Aspire

By Sophie Nutt | 2 April 2019

We want to see the designs trending at your nail desk! Chelsea Tipper, of Beauty By Chelsea at Aspire, reveals cherry blossom nails have been popular with her clients recently. “As we are now into the spring season, ladies are now going for more bright and floral designs. These cherry…

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Nail brew

MANI MONDAY: Line work

By Sophie Nutt | 1 April 2019

Begin the week the right way with some nail inspiration this mani Monday! A nude overlay and delicate white line detailing effortlessly combine in this subtle yet chic nail look by Nidia of @nailbrew. Do you have a client that is loyal to their nude hues but also fancy trialling…

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WHAT I’M WEARING: Ewa Krzos, Dream Nails

By Sophie Nutt | 31 March 2019

We want to see what you’re wearing on your nails! Ewa Krzos, of Dream Nails, wears ball-ready red and gold nails for a glamorous look. “These were originally sculpted hard gel enhancements. To create this design I did a rebalance with redesign and infills on some of them with plain…

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Erica turley

The journey to opening my first nail academy – Part 1

By Erica Turley | 28 March 2019

Hey everyone! I’m super excited to make my return to blogging for Scratch magazine, where I’ll reveal my journey to opening my own premises. Some may call me crazy for taking this leap I’m sure, but with work load demands, I’m finally about to feel the fear. I have recently…

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