TECH TALK

Lilly web newsfeature lead 1200x800px 165

Beyond The Brush: The nail tech community built on relationships, support & honesty

By Lilly Delmage | 10 May 2025

Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…

Read More
Lilly web newsfeature lead 1200x800px 163

Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’

By Lilly Delmage | 8 May 2025

Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…

Read More
Amberley robinson maternal mental health

Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’

By Guest Writer | 7 May 2025

New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…

Read More
Feb25 Low Res Cover Scratch For Web

Read the latest issue

Thehangedit

MANI MONDAY: Spring/summer constellations

By Sophie Nutt | 4 June 2018

Begin the week the right way with some nail inspiration this mani Monday! Nail art has reached a peak in popularity, with the trend often filtering into popular culture and high fashion. Also continuing to rise in popularity is the specific desire for minimalistic nail art: and it is this…

Read More
Sinead bulley nails

WHAT I’M WEARING: Sinead Bulley, The Nail Shack

By Sophie Nutt | 3 June 2018

We want to see what you’re wearing on your nails! Sinead Bulley, of The Nail Shack, wears a pretty pink almond nail with shimmering tips created for the May bank holiday weekend. “Firstly, I prepped the nails and, using Akzentz builder gels, I sculpted out the length and shaped desired…

Read More
Diana pajeva nails

#TRENDINGTUESDAY Diana Pajeva, Diana’s Nail Art

By Sophie Nutt | 29 May 2018

We want to see the designs trending at your nail desk! Diana Pajeva, of Diana’s Nail Art, reveals that kitschy chic leaf designs have been popular with her clients recently. “Palm tree, leafy patterns have been a huge trend in high-end designer clothes for spring/summer collections. As well as that,…

Read More
Mel shengaris palm springs

MANI MONDAY: Palm trees in Palm Springs

By Sophie Nutt | 28 May 2018

Begin the week the right way with some nail inspiration this mani Monday! It’s hot hot hot this bank holiday Monday as England is expected to reach hotter temperatures than some of our favourite holiday destinations. We love this all-American nail look inspired by the exotic Californian city of Palm…

Read More
Kayley cairns nails

WHAT I’M WEARING: Kayley Cairns

By Sophie Nutt | 27 May 2018

We want to see what you’re wearing on your nails! Kayley Cairns, of Hazel Dixon Nail Artist & Academy, wears peachy hues alongside dusky pink and lilac tones in an ombre nail design featuring cuticle crystals and swirling glitter. “I sculpted these nails using liquid and powder, blended to create…

Read More
33089754 10215495973688946 5530553245878976512 n

5 minutes with Emma Brock

By Kat Hill | 26 May 2018

Tell us about your training… I originally trained as a beauty therapist back in 2001 since then I found my passion within the nail industry which lead to several courses including Bio Sculpture and Polygel to name a few.   What is your all-time favourite nail product? Gelish Polygel is…

Read More