TECH TALK

Robot laptop

Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 31 July 2025

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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Inside the Leeds nail salon known for its Y2K decor & viral nail art

By Jess Watts | 25 July 2025

Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early. At the age of 11, she began experimenting with nail art and quickly fell in love with the medium. She…

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What are brush-on builder gel & BIAB™ nails?

By Lilly Delmage | 3 July 2025

Brush-on builder gel is an ever-popular request at the nail desk – but what is it, and when should it be used? Brush-on builder gel is a more convenient variation of traditional builder gels, which are housed in pots. Packaged in a bottle with an integrated brush, the product allows…

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FESTIVE FANCIES: Rosie Watton, Nails By Rosie

By Kat Hill | 22 December 2017

We’ve made a list and we’re checking it twice! In the countdown to Christmas, we’re rounding up festive designs and products for the most wonderful time of year. Rosie Watton created this sparkling snowy look for her client’s Christmas manicure. With a base of Bio Sculpture Gel’s shade No. 1…

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Rachael wilders

FESTIVE FANCIES: Rachael Wilders

By Kat Hill | 21 December 2017

We’ve made a list and we’re checking it twice! In the countdown to Christmas, we’re rounding up festive designs and products for the most wonderful time of year. Rachael Wilders created this cheeky Elf on the Shelf inspired design, complete with a watchful eye! Combining snowy blue nails with red…

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Nov 2017 low res cover

YOUR FAVE Scratch cover of 2017: revealed!

By Helena Biggs | 20 December 2017

The results are in for your favourite Scratch magazine cover image of 2017. Open to all Scratch readers, voting took place last weekend – with votes amassed in their hundreds for 13 eye-catching cover images. From bold, punchy nail styles to sultry poses and clever use of props, the images…

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Kelly colley

#TRENDINGTUESDAY Kelly Colley, Lavish Nails

By Sophie Nutt | 19 December 2017

We want to see the designs trending at your nail desk! Kelly Colley, of Lavish Nails, revealed that this glittered winter-ice look has been popular amongst her clients that want to be prepared for festivities beyond Christmas Day. “I think this design has been popular as some clients want to…

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Emma stanton

WHAT I’M WEARING: Emma Stanton, Nails 2 Inspire

By Sophie Nutt | 17 December 2017

We want to see what you’re wearing on your nails! Emma Stanton, owner of Nails 2 Inspire and educator for Rebecca Abernethy Training Academy, sculpted these bold stiletto nails as an alternative to the typical Christmas glitz and glam. “I wanted to create a set of nails that reflected my bold…

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Katie barnes

Katie Barnes on why you don’t say ‘Chinese salons’

By Katie Barnes | 12 December 2017

Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, addresses the issue of non-standard salons and incorrect terminology – with a helping hand from CND educator, Anna Lee Let’s talk about the elephant in the room. Many technicians and clients are guilty of referring to non-standard salons as ‘Chinese salons’, ‘Viet…

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