TECH TALK

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Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 31 July 2025

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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Inside the Leeds nail salon known for its Y2K decor & viral nail art

By Jess Watts | 25 July 2025

Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early. At the age of 11, she began experimenting with nail art and quickly fell in love with the medium. She…

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What are brush-on builder gel & BIAB™ nails?

By Lilly Delmage | 3 July 2025

Brush-on builder gel is an ever-popular request at the nail desk – but what is it, and when should it be used? Brush-on builder gel is a more convenient variation of traditional builder gels, which are housed in pots. Packaged in a bottle with an integrated brush, the product allows…

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NAILYMPIA USA reveals judging line-up

By Helena Biggs | 28 February 2017

The first Nailympia USA has revealed its prestigious judging panel for the 2017 event. Featuring industry personnel from Russia, Australia and the USA, the 15-strong panel is headed up by head booth judge, Elaine Watson. Organised by Scratch editor-in-chief, Alex Fox, and Athena Elliot, Nailympia USA invites techs to perform in up to nine…

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#TRENDINGTUESDAY Alicia Clough, Lunula Nails and Beauty

By Kat Hill | 21 February 2017

We want to see what designs are trending at your nail desks! Alicia Clough, of Lunula Nails and Beauty, has found requests for cosmic nails have skyrocketed. “One of my regular clients, who always likes to set me a challenge, asked for cosmic nails,” Alicia explains, “Now, it has sparked off a…

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WHAT I’M WEARING: Lauren Holmes, Nailed It Beauty

By Kat Hill | 19 February 2017

We want to see what you’re wearing on your nails! Lauren Holmes, of Nailed It Beauty, wanted to celebrate her industry in the best way she knew – with nails, of course! “On the 17th of February, I will have been self employed running Nailed It Beauty for four years,” Lauren…

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An insight into the waterless manicure

By Katie Barnes | 14 February 2017

Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, susses out the waterless manicure… The traditional method of dipping your fingers into a bowl of water while getting a manicure has become somewhat dated, with many techs now offering a waterless ‘dry’ manicure service. Waterless manicures are becoming increasingly popular, particularly with…

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TECH TALK: Siobhan Galloway

By Helena Biggs | 13 February 2017

Home-based nail tech, Siobhan Galloway, details her love for the job and the impact that social media has had on her business.  When and why did you choose to become a nail tech? I’ve always been interested in nails for as long as I can remember. When I started working…

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#MANIMONDAY Pretty pink sparkly nails for Valentine’s Day

By Helena Biggs | 6 February 2017

With Valentine’s Day creeping up, we’re seeing a flurry of red and pink nail designs on social media, but these enhancements by Ruth Monro of Little Blank Spaces really caught our eyes. The talented tech sculpted her enhancements using CJP L&P in Birthday Suit and coated in a delicate pastel…

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