TECH TALK
Women’s Euro 2025: the nail tech behind England Lionesses’ winning manicures
Following the Women’s Euro 2025, Dzastina Jovaisaite – the pro behind nail looks for members of the triumphant England squad – shares about the ‘career highlight’ with Scratch… “I felt so privileged and couldn’t believe it when I received a message from Chloe Kelly about creating nail looks for some…
Read MoreNail techs with psoriasis reveal what life is like with the skin condition
Psoriasis is a ‘condition that causes dry, scaly and sometimes itchy or sore patches on the skin,’ according to the NHS. Here, two nail techs share their experiences with psoriasis… “I suffer from seasonal psoriasis on my fingers and hands (mostly during autumn and winter) and psoriatic arthritis,” shares Fie…
Read MoreDo AI chatbots like ChatGPT have a place in the nail industry?
Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…
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Purple Professional‘s Italian brand ambassador, Bruna Chagas of Bruna Chagas Nails, shares her career story & how she created this 3D French mosaic nail art design… “I have had a passion for nails ever since I was a child. I started at 10 years old, and my love for nails…
Read MoreIt’s exciting and delighting to come across Facebook groups where support, unity and inspiration are the names of the game. Invited to judge a weekly nail competition for a nail group on Facebook, I, Alex Fox, was charmed by what I found when I got there. The FB group, Nails,…
Read MoreScratch chats with Magpie senior educator, June Gilbert of June Gilbert Nail Artist, about her journey into the nail industry and her passion for education… I have been in the nail industry since 1995. I started my career at college, completing an NVQ Level 3 in Beauty Therapy and then…
Read MoreThe Beauty Bloggers, aka Natalie Thompson & Rachel Jenkinson, discuss beauty booking systems & what works for their needs… Nat and Rach are ‘The Beauty Bloggers‘ and have over 21 years experience in the beauty sector between them. Their aim is to discuss real issues that beauty professionals face. Passionate and hard-working, the…
Read MoreScratch chats to Ashleigh Rene Owens of Nails With Ashleigh, Denver, USA, about the nail art planning process & how she created this striking crystal design… “In 2011, I began doing manicures for my family and friends. What started as a hobby became my career after I realised that I…
Read MoreScratch chats to Denise Wright, who’s name is synonymous with nail competitions, about why she loves running & judging nail competitions 1: What it means to me Competitions have been an important part of my life since I started competing at the age of 24. From that very first…
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