TECH TALK
Women’s Euro 2025: the nail tech behind England Lionesses’ winning manicures
Following the Women’s Euro 2025, Dzastina Jovaisaite – the pro behind nail looks for members of the triumphant England squad – shares about the ‘career highlight’ with Scratch… “I felt so privileged and couldn’t believe it when I received a message from Chloe Kelly about creating nail looks for some…
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Nail techs with psoriasis reveal what life is like with the skin condition
Psoriasis is a ‘condition that causes dry, scaly and sometimes itchy or sore patches on the skin,’ according to the NHS. Here, two nail techs share their experiences with psoriasis… “I suffer from seasonal psoriasis on my fingers and hands (mostly during autumn and winter) and psoriatic arthritis,” shares Fie…
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Do AI chatbots like ChatGPT have a place in the nail industry?
Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…
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Scratch Stars Educator of the Year 2019, Rachel Lunn launched training centre during lockdown called The Nailroom- Rachel Lunn Nails and Training. Here, she shares her experience of launching during a difficult time and the inspiration behind going independently… I think like many nail technicians and salon owners, lockdown gave…
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Scratch chats with Isadora Borges Sá of Caliente Nails, based in Porto District, Portugal, about her passion for her nail business and her inspiration sources when creating gorgeous nail art creations. What is it about nails that has you hooked? I really can’t believe how much nails have changed my life.…
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Scratch chats to Millie Donovan, brand ambassador for SNA Professional & owner of MBeauty, about how the full coverage Quick Tips system has helped her business bloom. How have quick tips changed my business? I have been a nail tech for just under two years now and I first qualified…
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Scratch chats with Shannon Rae Smyth of Shannon Rae Nail Artist about her love for nails, as she explains how she created this striking snakeskin nail design… I started doing nails as a hobby; having always had both an interest in, and a passion for nail design. I spent…
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Scratch chats to Magpie Beauty brand ambassador, Hannah Taylor of Hannah Taylor Beauty & Makeup about her career and future goals. Tell us about your nail career so far… My name is Hannah, and I’m a nail tech, make-up artist and beauty therapist. I’ve been working in the industry since…
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Anna Khanna, founder of Socialista Media, reveals ways nail techs can improve social media content… If we’ve learned anything from the last six months, it’s how technology can be – and has been – one of our biggest assets; in particular, social media. Since March, the beauty industry has been…
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