TECH TALK

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Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 31 July 2025

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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Inside the Leeds nail salon known for its Y2K decor & viral nail art

By Jess Watts | 25 July 2025

Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early. At the age of 11, she began experimenting with nail art and quickly fell in love with the medium. She…

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What are brush-on builder gel & BIAB™ nails?

By Lilly Delmage | 3 July 2025

Brush-on builder gel is an ever-popular request at the nail desk – but what is it, and when should it be used? Brush-on builder gel is a more convenient variation of traditional builder gels, which are housed in pots. Packaged in a bottle with an integrated brush, the product allows…

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Ashford beauty salon: how exceptional customer service creates relaxing client experiences

By Lilly Delmage | 15 February 2025

Sarah Webb, owner of Bella’s Little Nail Boutique, takes pride in her standout beauty services, which place an emphasis on the client experience. Working in customer service for over 20 years, Sarah knows how to offer clients an exceptional appointment. She explains: “My clients receive a coffee and biscuits, and…

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Get inspired: Nail pro, Lucy Price-Marshall, shares her journey to dominating the nail industry

By Lilly Delmage | 9 February 2025

Natural nail specialist, OPI educator, salon manager & multi-award winner, Lucy Price-Marshall, shares her career story and how she balances various industry roles… Tell us about your journey into the nail industry… While I was at school, I worked at my mum’s nail salon, Nailspa in Huddersfield, on Saturdays, assisting…

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Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services

By Lilly Delmage | 8 February 2025

Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…

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Isabelle Pattissier Tech Talk

Homeless to home salon success: a Staffordshire nail tech’s inspiring journey

By Rebecca Hitchon | 7 February 2025

“I became homeless when I was 21; I had just split up from my partner of five years and my friends and family were unable to help me,” explains Isabelle Pattissier of Chesterton business, Drop Dead Beauty. “I stored some things at my mum’s, told her I was living with…

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Sophie Pritchard Creative Claws Tech Talk

Meet the Anglesey nail pro transforming trainers using nail art products

By Rebecca Hitchon | 4 February 2025

“Nail art techniques can be applied in a variety of ways: from customising trainers to dolls, jewellery and even tip jars,” shares Sophie Pritchard, founder of Creative Claws salon and training academy. The North Wales-based nail tech was first encouraged by her husband to transfer her nail art skills to…

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Cardiff nail tech: Offering vegan nail services has attracted 75% of my clients

By Lilly Delmage | 31 January 2025

Coral Kendall (she/they) of vegan nail studio, Oh Lush Nails, shares why she believes it is important to offer vegan services, the products she uses and what techs can do to become more vegan-friendly… “As a vegan of seven years, I was always going to run a vegan studio,” reveals…

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