Nail looks backstage at Dancing On Ice: Week 1

By Guest Writer | 18 January 2018

Follow Maddy Rooke, celebrity nail tech, Gellux fan and MD of Nails at Studio 4, as she tends to the talons of skaters and celebrities backstage at ITV’s Dancing On Ice… WEEK 1 Being asked to do the nails for Dancing on Ice was overwhelmingly exciting, and I screamed with delight when I…

Sweet Squared educators celebrate success & requalification

By Helena Biggs | 23 December 2017

Sweet Squared hosted its annual regional update training at its new HQ in Leeds to ensure that its ambassadors are continuing to train to the highest standards. Facilitated by global team CND member, Nataliya Al-Ta’ai and CND international education manager, Kelly Melanitou, this year’s training was attended by UK & ROI…

Sweet Squared spreads seasonal joy with scratch cards & prizes

By Helena Biggs | 17 December 2017

Techs – check if you’ve made the nice list this year, as Sweet Squared is getting into the giving-spirit by placing a scratch card in each and every order until 24 December. There will be 10 Sweet Squared  every day of advent this year, as winning scratch cards are placed randomly within orders…

CIDESCO to offer FREE membership for salons & spas throughout 2018

By Helena Biggs | 13 December 2017

CIDESCO, the world standard for beauty and spa therapy, will be extending its current offer of free membership to beauty salons and spas into 2018, provided they meet the CIDESCO entry and inspection requirements. CIDESCO membership, which spans 40 countries across five continents, enables members to have their business certified…

WARWICK TECH reaches final 12 in worldwide nail competition

By Helena Biggs | 11 December 2017

Scratch blogger, nail artist and educator, Katie Barnes, has been shortlisted as the only UK finalist in NAILS magazine‘s Next Top Nail Artist competition. Now in its fifth season, NAILS Next Top Nail Artist is open to techs all over the world and sees contestants undergo a rigorous screening process after…

OPI marks festive nail colour launch with special event

By Helena Biggs | 5 December 2017

Team OPI got Scratch‘s Helena and Sophie in the festive spirit as it held a fun-filled event – full of sparkles – to showcase its latest launches. Heading up to the capital, Team Scratch navigated its way to the swanky St Martin’s Lane Hotel and were greeted with festive themed cocktails…

An evening with Pixie Lott at the KISS Products party

By Kat Hill | 21 November 2017

Last week saw the chance for myself and Sophie to party with Kiss Products’ ambassador, Pixie Lott, at the #PixieLottxKISS event. For the lavish party hosted by Alex Silver PR, guests were invited to the exclusive Cuckoo Club, just a stone’s throw from Piccadilly Circus. Members of beauty industry and bloggers…

SUPPORT MOVEMBER with Izabelle Hammon Ltd

By Kat Hill | 11 November 2017

Izabelle Hammon has launched mini Deco It Tach On nail decals in support of this year’s Movember campaign. The annual event sees volunteers grow moustaches during the month of November to raise awareness of men’s health issues, such as prostate cancer, testicular cancer and men’s suicide, and the brand has…

Nailympia London 2017 winners announced!

By Helena Biggs | 4 October 2017

Last weekend saw three intense days as competitors travelled from 32 countries to compete in Nailympia London, held at Olympia Beauty. In the biggest Nailympia competition to date, techs took to the floor to show off their skills in 12 categories including Runway Nails, Salon Nails, Fantasy Complete Look and…

THE GREAT SCRATCH SHOOT OUT 2017: The Results

By Kat Hill | 2 October 2017

The results are in for Scratch’s annual photographic competition! After a recording breaking amount of entries at 77, the winner has been been crowned and the judging have revealed the top three entries. The judging panel scored the entries, but looking at a criteria including originality and execution of concept, instant impact, clarity…

The Scratch Summer Party & Scratch Stars Awards 2017

By Kat Hill | 24 July 2017

Wow… what a night! Here, at HQ we’re still on a high from last night’s Scratch’s Summer Party and Scratch Stars Awards! With 18 categories to award over the evening, London’s Tropicana Beach Club was buzzing with nerves and anticipation as the finalists, sponsors and guests arrived. While eagerly awaiting for the awards to start,…

NAIL HARMONY UK scoops education award

By Helena Biggs | 12 July 2017

Nail Harmony UK, distributor of Gelish products – including the new PolyGel system – and All That Jazz, has scooped a Safety in Beauty award. The Safety in Beauty campaign was launched in October 2013 by Antonia Mariconda in a response to the growing dissatisfaction and devastation caused by dubious…

DUNCAN JAMES to host Scratch’s Summer Party on 23 July

By Helena Biggs | 9 July 2017

Actor and singer, Duncan James, is to host Scratch’s Summer Party on 23 July. The event is to be held at Tropicana Beach Club, Covent Garden, and will see dancing, canapes, entertainment from pop starlet Amelia Lily – and the winners of the Scratch Stars Awards 2017 announced. Guaranteed to…

SALON SERVICES kicks off beauty fundraising events for The Little Princess Trust

By Helena Biggs | 5 July 2017

Today, Salon Services kicks off a month of fundraising efforts for The Little Princess Trust, a charity that provides real hair wigs for boys and girls during courses of chemotherapy. The company, a professional hair and beauty supplier, has been supporting The Little Princess Trust for five years, and has…

TRACYLEE PERCIVAL nails Rodarte show

By Kat Hill | 3 July 2017

Delicate and detailed floral nail designs walked the Rodarte runway at Paris Haute Couture Fashion Week. International nail artist, TracyLee Percival, created the floral nail look with Morgan Taylor lacquers and real flowers. Models walked the runway in whimsical clothing designs, served up by the duo behind the design house, Rodarte,…