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Manucurist continues international expansion with support from private equity firm

By Jess Watts | 29 September 2026 | News & Events

Green Flash gel nail polish balanced on manicured hand

European private equity firm, Inflexion, has agreed an investment in French nailcare brand, Manucurist, to accelerate its international growth.

Founded in 2016, Manucurist is known for its plant-based and vegan formulations that provide ‘targeted care [for] all nail types’. The brand is sold in over 40 countries, and is experiencing particular growth in the US, UK and across Europe.

Inflexion will invest in Manucurist’s ‘continued growth in digital and marketplace channels’, as well as ‘the team, systems and new product development to build Manucurist into a global leader across all nail categories’.

Three Manucurist Green Flash nail polish bottles on textured blankets

A mid-market private equity firm, Inflexion’s funds invest across six key sectors. In a statement, the company said: “Each investment, regardless of size or stake, has full access to Inflexion’s value acceleration support, which includes international expansion, acquisitions, digital transformation, talent enhancement, commercial effectiveness and sustainability.”

Having previously provided significant support to other beauty-focused brands, including British skincare company, Medik8, Inflexion has a ‘strong track record of backing the growth of entrepreneurial consumer and beauty businesses’.

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Tom Pemberton, partner & head of enterprise fund and consumer at Inflexion, comments:

“Manucurist is exactly the kind of business we like to back – a brilliant founder-led brand that has disrupted the market through product innovation and outstanding brand execution. We are extremely excited to support the team to accelerate its international growth story, particularly in the US, and to help build it into a global leader in clean nailcare.”

Image courtesy of Linkedin.com

Gaëlle Lebrat Personnaz, co-CEO & founder of Manucurist, adds:

“From the start, my conviction has been that beauty and nail integrity should never be a compromise. That is how we have shaped products and a brand that take care of consumers’ nails. We are proud to have a community of more than one million followers, who are our best spokespeople, and this growing community requires more innovation and retail investment from us to meet their needs.

“In Inflexion, we have found a partner who shares that vision and has a proven record of helping founder-led brands grow internationally. We look forward to working together on the next stage of our journey.”

Browse the full Manucurist product range via uk.manucurist.com