Christmas retail guide for nail salons: products & tips to boost sales
It’s the most wonderful time of the year – not only for tinsel, treats and Christmas cheer, but for ringing tills and sleigh-loads of salon sales. But, let’s be honest, festive retail isn’t all fun and games. If you are scratching your head over what to stock, we’ve got you…
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38 cherry red nail designs & products for autumn/winter 2025
Pinterest Reports shares that searches for ‘dark cherry red’ have increased by 235% over the last three years, and it looks as though the classic colour is back with a vengeance for autumn/winter. Cherry red nails are a recurring staple during the latter end of the year. The deep red…
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Top 2025 advent calendars for nail enthusiasts
Add some sparkle to your Christmas countdown with advent calendars designed for nail lovers! It’s that time of year again, and we couldn’t be more excited to see what digit delights can be found behind these advent calendar doors… OPI House of OPI’cing Mini Advent Calendar Candy-inspired colour accumulates to…
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Sparkle season: the Christmas nail collections you need for 2025
Lead image courtesy of OPI, featuring the Good Enough to Treat Collection. Christmas is coming, which means it’s time to get your hands on fun festive nail collections. To help you sleigh the season in style, we have rounded up 10 yuletide launches that are sure to inspire merry manis…
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Sweet Squared adds SPARITUAL® nail & body self-care brand to distribution portfolio
Award-winning product and training provider, Sweet Squared, has taken on exclusive distributor rights of the SPARITUAL® brand in the UK and Ireland. Founded by Shel Pink, author of Slow Beauty: Rituals and Recipes to Nourish the Body and Feed the Soul, SPARITUAL® encourages users to slow down, reconnect and create…
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Townhouse nail salon brand expands with gel & nail polish products
Townhouse, the multi Scratch Stars Award-winning luxury nail salon brand, has unveiled The Flawless Collection. Featuring Townhouse Flawless Gel and Flawless Polish, the collection signals a new era for the brand as it expands into product development. Driven by Townhouse’s ‘commitment to excellence’, the collection promises long-lasting, high-performance formulations ‘that…
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Nail brands supporting breast cancer awareness via pink product sales
Image courtesy of Glitterbels With October marking Breast Cancer Awareness Month, we’ve rounded up nail brands showing support… Glitterbels Staffordshire nail brand, Glitterbels, has partnered with local cancer awareness charity, Pink Sisters & Misters, and is donating 20% of proceeds from its Think Pink collection to the organisation. Think Pink…
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Plum perfect: 38 purple nail designs & products to get your creative juices flowing
According to WGSN’s Global Colour Forecast, purple is set to be a big hit. The report states: “Purple is a culturally emotive colour with links to royalty, love, mystery and spirituality.” Enter plum: a universally loved fruit and stunning nail shade. Plum is incredibly versatile; the hue can be worn…
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16 products that will help you nail the cat eye manicure trend
Lead image courtesy of @hopejungnails using Light Elegance P+ Gel Polish in Ice Kitty, available via www.lightelegance.co.uk. The iridescence and reflective depth of cats’ eyes have long entranced humans. So much so, that their power has been harnessed to create stunning nail designs. Specially crafted magnetic nail products contain metallic…
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Pro brand, Nail Jam, enters UK market with versatile 11pc builder gel range
Nail Jam is the passion project of Petra Janosikova, a nail tech with 16 years’ experience who is ‘deeply influenced by Eastern European beauty trends’. Petra was influenced to enter the nail industry by a family member who was a nail technician. She began perfecting her gel polish skills, and…
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The GelBottle Inc introduces Hard BIAB™ to aid nail length & durability
The GelBottle Inc, the nail brand behind the popular BIAB™ (Builder In A Bottle™) enhancement product, has launched an evolution of the builder gel: one that is engineered to meet client demands for durability, length and smooth application. Hard BIAB™ is a hybrid formula that combines the strength of hard…
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Nail tool brand, MUSE, empowers techs through quality, consistency & community
Nail technician & educator, Becci Hollis, shares her journey launching nail tool brand, MUSE. Becci Hollis has been part of the nail industry for 11 years. Originally training as a nail technician, before opening her own salon and training academy, Becci has had her fair share of successful enterprises. Now,…
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Ellisons partners with HONA nail brand to distribute bestselling professional products
Welsh-born nail brand, HONA (Home Of Nail Art), has announced an exclusive partnership with UK hair and beauty supplier, Ellisons. Select HONA products can now be purchased via www.ellisons.co.uk, including its popular hypoallergenic gel systems: TrueBuild and TrueFoundation builder gels and TrueSculpt hard gel. Also available are Trial Kits and…
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24 Halloween nail products for superior spooky season styles
It’s spooky season! For many nail techs, this time of year is an opportunity to get creative with colour, texture and design. To do so, they need an arsenal of spooktacular products. Have a look at Scratch‘s Halloween haul to create top-notch talons…
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Award-winning nail pros unite to create handy tools brand
Jojo Wickens and Leila Monroy, Scratch Stars Awards winners & co-owners of Light Elegance UK, have collaborated to produce LePhine Pro: a nail tool brand that ‘combines thoughtful design, professional quality and everyday usability’. Pronounced ‘Leh-feen’, the brand name combines the first parts of the duo’s names, with ‘Pro’ added to reflect…
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