Liz McKeon launches Salon Business Academy

By Sophie Nutt | 04 June 2020 | News, Products & Treatments

Liz Mckeon

International speaker, educator and beauty business expert, Liz McKeon, has launched the Liz McKeon Salon Business Academy.

The online course combines instructional seminars in an easy-to-follow format that will help to educate, inform and refocus business professionals around the world. The message to beauty pros is: ‘Become remarkable, find more clients, build your dream team and make more money.’

The course is divided into five modules and crafted to enable participants to go at their own pace – learning how and when it suits.

With structured learning and a variety of exercises, the practical course is designed to help business owners take control of their salons, become more empowered and to be ready to achieve their business goals and objectives. The class will teach how to make a salon unique, how to build a great reputation, and find clients while increasing demand for services/products, as well as improving professionalism.

The course is ideal for those planning to start a salon business or wanting to ‘up their game’ and improve their business’ bottom line.

An introduction of what is means to be the ‘boss’ in your own salon begins the course, which is divided into five modules:

  1. Don’t be a good boss, be a great boss
  2. Stop selling services and start selling an experience
  3. Selling: are you doing enough of it?
  4. Generate great numbers
  5. It’s all up to you!

Liz takes delegates on a journey through the 10 skills required to be a great boss: focusing on the team and building a good reputation to ensure clients return to the salon more often and spend more.

The course includes five hours of on-demand video and a certificate upon completion, and is fully accessible on mobile completion.

For more information and to enrol on the course, visit