Chloe Randall

Revealed: the most watched beauty hacks on TikTok

By Chloe Randall | 30 July 2021 | News

tiktok beauty

New research by cosmetic surgery experts, Tajmeeli, has revealed which beauty videos are the most in demand with users on TikTok.

With over 12.5 billion views on TikTok, #BeautyHacks dominate the platform with users all over the world tuning in.

The key findings from the research are:

  • #NailHacks has had over 340 million views on TikTok, with users desperate for tips on their acrylics.

  • #EyelinerHacks is a close second with over 318 million views.

  • #FoundationHacks (161,600,600), #ConcealerHacks (133,700,000) and #LipstickHacks (104,800,000) make up the remainder of the top 5 most popular beauty hacks.

“The popularity of TikTok has skyrocketed in recent months and the platform offers far more than funny videos and viral dances. As we can see from the research, it’s the perfect place to share tips and advice,” reveals Germine Magdy, Senior Social Media Specialist from Tajmeeli.

“The huge reach of the platform can often see some of these beauty tips going viral however, we recommend that viewers use their own judgement before trying any of the recommendations at home.”

The full research can be viewed here