Salon System celebrates rebrand of lash category with masterclass & showcase
Professional beauty brand, Salon System, has unveiled its new look lash product category and marked the rebrand with a day of education and evening showcase. The brand’s lash category includes Lash Extensions, Strip Lashes and Individual Lashes, and its rebrand follows market research with professionals. “We have launched 11 new…
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TikTok’s tips to get your beauty business noticed on the social media app
TikTok has unveiled the TikTok Beauty Playbook 2024, containing marketing advice and industry insights for SMEs (small to medium-sized enterprises). It reveals that relative to other platforms, TikTok users spend 25% more time viewing ads on the app, are 1.4x more likely to buy a product they saw on TikTok, and…
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Love L&P? Check out Bexy Glow, the brand redefining ratios & nail artistry with its acrylic formulations
Frustrated with the limitations of existing L&P formulations, Becky Willett set out to create an acrylic product range with a rainbow of shades to inspire creativity. Becky, a professional nail technician, has been working with L&P since 2015, noting that the existing acrylic products she used maintained a wet or…
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David Walker-Smith named as British Beauty Week ambassador
Returning for its fifth iteration, British Beauty Week 2023 looks to bring together brands, consumers, the press and policymakers to celebrate ‘The Power of Beauty’ and highlight its influence on a national and international scale. Taking place from the 26-30 October, British Beauty Week will be hosting a range of…
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4 in 5 consumers struggle to trust beauty brand transparency, according to Provenance report
Beauty brands are facing more challenges than just creating the best product in their relevant field. Now, when consumers buy beauty products, they are wanting more than the benefits to their body, they are also wanting to know that the product is sustainable and the brand who produce it has…
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Behind The Brand: Meet the pro behind handmade beauty brand, Nellie Rose
Nellie Rose is a hand, nail & foot brand founded by Rosie Knapper, a beauty professional from Cheshire who also runs a successful lash and brow ‘one stop shop’ and training school, Flutterby Beauty Training. The pandemic spurred Rosie on to develop her own product range, after Covid-19 restrictions forced…
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Brown Beauty Talk relaunches website
Online beauty magazine, Brown Beauty Talk (BBT), has revealed a new website, designed connect Black and Asian women in the UK with beauty brands. BBT offers readers news and features via its new website, as well as daily updates via its social media platforms and fortnightly email newsletter. “We created Brown…
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