Cultural Style Week Featured Group Pic

Celebrate global heritage with Cultural Style Week’s London Expo

By Callie Iley | 23 March 2024

Taking place in North London on 18 May, Cultural Style Week has announced its flagship Expo event in collaboration with Cultural Fashion & Arts. Cultural Style Week is a movement seeking to encourage individuals to embrace and wear their heritage with pride, with the initiative beginning in London 2022 and…

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5 areas to consider to make your nail & beauty business more inclusive

By Guest Writer | 13 March 2024

Fiona Fox, owner of Dorset salon, Ulu Beauty, provides training to beauty pros on areas including mental health awareness, safeguarding, equality and diversity. It’s important to champion inclusivity, because everybody should feel able to enjoy nail and beauty services. Inclusion is about making sure anyone who wants a treatment can…

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Diversity Hands Love

6 ways to attract & retain a diverse nail salon clientele

By Guest Writer | 3 March 2024

Nail artists, Carys Munro and Elsie Tate from South Wales, share top tips for attracting and retaining a diverse range of nail clients… No one should feel out of place or like an inconvenience when they walk through the salon door. It is important to create a welcoming space for…

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British Beauty Week Logo Header

British Beauty Week 2024

By Scratch Staff | 15 December 2023

Taking place from 23-27 October, British Beauty Week returns for its sixth iteration in 2024. With a theme of ‘A Beauty Industry that Looks Like You’, British Beauty Week looks to highlight the importance of inclusion and representation in the British beauty sphere. British Beauty Week hopes to inspire brands…

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cultural style week lead

Cultural Style Week launches to celebrate beauty, hair & fashion diversity

By Helena Biggs | 7 January 2022

Tech entrepreneur, Candy-Ellie Graham, has founded Cultural Style Week, a movement that will take place 21-27 May 2022 to encourage people to boldly embrace their cultural heritage through fashion, hair and beauty. In partnership with hair and beauty platform, StylzMag, Cultural Style Week will open with a fashion show and…

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Maddie Regan

Is your nail salon inclusive?

By Guest Writer | 9 April 2021

Maddie Regan, Scratch columnist & top tech at 81 Rose Garden, shares some pointers to ensuring your salon is more inclusive… One of the most important things that I have learnt during my time in our industry is that there is no such thing as a ‘one-size-fits all’ approach. Every client is different; it’s up…

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Bio Sculpture Vintage Poetry

Nail colour sales to support representation initiative in schools

By Helena Biggs | 6 August 2020

Bio Sculpture’s Vintage Poetry collection features five stunning shades available in lacquer and gel – and the brand is donating £5 from the sale of each collection to the Change The Story initiative. This initiative, launched by Little Box Of Books and supported by TV personality, Rochelle Humes, aims to…

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British Beauty Webinar

Beauty in greyscale: Equality for all tone & texture  

By Alex Fox | 26 June 2020

The British Beauty Council in association with The Glow Getter Collective hosted an in-depth discussion with industry experts on the ever-important topic of inclusivity alongside diversity across the beauty industry. During the one-hour webinar, panellists discussed their thoughts and experiences within their different key fields offering ideas and solutions to bring about a more…

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Eatow Eryca Freemantle

E.A.T.O.W initiative launches to drive diversity within the beauty industry

By Helena Biggs | 28 April 2019

Global beauty expert and strategist, Eryca Freemantle, has launched E.A.T.O.W; an initiative ‘Embracing All Tones Of Women’ that drives empowerment and diversity within the beauty industry. “E.A.T.O.W has been an idea I’ve had for over 15 years as I believe that diversity should be celebrated,” Eryca reveals. “I know the…

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Cew Panel Inclusive Beauty Embracing Diversity In The Beauty Industry

CEW discusses diversity in the beauty industry

By Helena Biggs | 15 August 2017

The Cosmetic Executive Women (CEW) organisation hosted a panel discussion titled Inclusive Beauty: Embracing Diversity in the Beauty Industry, which focused on the diversity issues found within the beauty industry including race, gender and age. Facilitated by Christianne Cavaliere de Moncayo, CEO of the London College of Beauty Therapy, the…

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