7 nail techs join Georgie Smedley Group ambassador programme
Georgie Smedley Group (formerly Nail Harmony UK) has launched a brand ambassador programme and announced its first cohort of ambassadors. The initiative has been designed to create strong relationships with influential techs across the UK that boast social media followings of between 1000 and 100,000. These techs are given the…
Tech Talk: Carly Reilly of Poulton-le-Fylde, Lancashire
Scratch catches up with nail tech, Carly Reilly, to learn more about her industry journey… Carly Reilly has been working in the nail industry since the age of 17. “It’s been nearly 20 years since I became self-employed and I still have just as much passion, if not more, for the…
London Fashion Week AW20: Natural hues @ Victoria Beckham
Nail artist Marian Newman led the team for the Victoria Beckham AW20 show at London Fashion Week. Marian and her team applied a coat of Peacći polish in the shade Bonjour, a nudey-pink hue, to the models’ nails to reflect the natural and individuality theme of the show. Nude nail…
#ManiMonday: Sparkling silver stilettos by Kristina Thompson
Scratch puts the spotlight on a silvery nail design of varying textures and the talented tech behind it… Nail tech Kristina Thompson, owner of The White Rooms salon in Bedfordshire, has worked in the beauty industry for 30 years and currently teaches students using CJP Nail Systems. “I found these…
Jessica adds 3 spring-friendly nail shades to Phenom range
A trio of new shades in the Jessica Phenom Sweet Talk collection has been launched for the spring season. The new Vivid Colour hues are the candy pink crème U Had Me at Hello, the baby blue crème Smooth Talker and the sparkling grape opalescent Tell Me More. These new…
Brillbird Educator Training, Tenerife 2020: Day 1
Michelle Brookes, Brillbird educator, reveals the tales from the brand’s trip to Tenerife for educator training… Day 1 I woke up bright and early, ready to set off to Tenerife from Doncaster airport for Brillbird Educator Training 2020. With my kit pack and ready, I arrived at the airport with…
Extend nails with INK London’s SOBIAB handy brush-on gel
INK London has released SOBIAB UV/LED curable base and builder gel, designed to add length to natural nails via sculpting or via the tip & overlay method. The brush-on gel product is available in nine shades; Clear, Clear Pink, Clear Glitter, Cover it, Signature, Signature Glitter, Milky Pink, Milky White…
Mobile wellness company recruits for beauty pros seeking flexi-work
Freedom Wellness Therapy, a service providing professional, accessible and holistic mobile beauty and wellness treatments, has launched in London. The concept offers a wide range of services including manicures & pedicures, massages, yoga, Pilates, personal training and beauty treatments designed to improve the physical, mental and social wellbeing of its…
Nail influencer launches campaign to ‘Stop The Nail Shaming’
Renowned nail tech and influencer, Celina Rydén, has launched a campaign to ‘Stop The Nail Shaming’ on social media and protect the reputation of nail professionals. In a video on her YouTube channel, she reveals that she has noticed a number a social media groups actively shaming the work of…
Rescue damaged nails with Morgan Taylor’s dailyElixir
Protect and help repair split, damaged nails with the dailyElixir nail treatment from Morgan Taylor. The brush-on product features hydrolyzed keratin peptides to penetrate the nail plate and bond with natural nail protein, restoring nail structure and strength. “Brittle nails are a major problem amongst nail consumers, especially those that…
#ManiMonday: Feelin’ Rosy
Scratch puts the spotlight on a striking, floral inspired nail design and the talented tech behind it… Mila Davidkova of Mila Davidkova Nails was a singer and nail tech in her native Bulgaria before moving to London to continue her career. She then switched to nails full time after undertaking…
Look Good Feel Better UK survey reveals positive impact of beauty services
UK cancer support charity Look Good Feel Better has shared the results of its 2019 UK Patient Survey, which reveals the positive impact the organisation has had on those suffering. Look Good Feel Better provides workshops and advice for women, men and young adults undergoing treatment for any type of…
Fie Pedersen on nail tutorials, Instagram & Lecenté Create Gel Polish
With feeds of striking nail art designs and handy tutorials, last year saw social media success for Fie Pedersen. “I started 2019 with 3,500 followers on Instagram,” Fie states. “Now, I have over 55,000. It has been an amazing experience and has brought with it many exciting opportunities.” Starting out…
See nail services bloom with new Light Elegance gel collection
Light Elegance has revealed its new collection for spring, Blossom and Bloom. Inspired by flowers, the 12 new shades see a selection of rich creams, subtle shimmers and delicate glitter. “Blossom and Bloom has been created to incorporate soft, elegant shades that are sure to be a hit for spring,”…
Tech Talk: Carla May Wainwright
Scratch catches up with nail tech, Carla May Wainwright, to learn more about her industry journey… Carla May Wainwright from Doncaster entered the nail industry five years ago when she left school. “My mum is also a nail technician, so I was brought up around nails and always modelled for her…
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