Bridal nail styles: 2024 trend predictions & promotional tactics
A wedding is one of the most important events of a person’s life, with many couples dedicating months or even years to planning their perfect day. Hair, make-up, the dress, venue and décor are all important factors to consider, but who wants to show off their wedding ring with unmanicured nails?…
Read MoreSay ‘I do’ to jelly finishes & subtle shimmers with The Manicure Company’s Save The Date collection
The Manicure Company has unveiled its Save The Date collection, featuring six staple shades to suit bridal clients. Carefully curated with bridal clients in mind, the collection is made up of six whimsical gel polish shades covering the pink, nude and white essentials. The formula in each 8ml bottle offers…
Read MoreWhy you should already be preparing your client’s summer wedding nails
Preparation for a bridal manicure can begin up to six months prior to the big day, allowing for a thorough consultation, trial manicures and maintenance appointments. “The natural nail can take six months to grow from the matrix to the free edge and so it is ideally best to start…
Read More4 ways to market bridal nail services
Brides-to-be have a number of things to juggle in the run up to their big day, so help make it easy for them to find their dream nail look. Follow these four simple steps to market bridal nail services to potential clients… 1. Tailor treatments “I believe the best way…
Read More#TRENDINGTUESDAY Amy Clarke
We want to see the designs trending at your nail desk! Amy Clarke, of Amy Clarke Nail/Make-up Artist & Educator, reveals babyboomer designs and rose gold glitter has been popular with her clients recently. This glam yet sophisticated look sees pointed almond nails softened with the babyboomer design and muted…
Read MoreHelp your business rise to all occasions this summer
Sharon Sandhu, category manager for nails at Salon Services UK & Ireland, serves up top tips to help clients prepare for summer events – while you boost your bottom line… Summer has finally arrived, and with it, so has occasion season. With so many weddings, parties and other notable events taking…
Read MoreCreating bridal beauty packages in your salon
When tendeding to the nail needs of brides-to-be, ensure you’re also promoting your other skills… “If you offer other services, make sure you let all your potential customers know!” says Kate Sawley, CND™ education ambassador. “Bridal packages are always popular, and don’t forget about the rest of the bridal party,…
Read MoreSay ‘I Do’ to bridal nail shades from CND™
Wedding season is on the horizon, so prepare to pamper bridal clients with four beautiful new hues from CND™. The ‘Yes, I Do’ collection features pretty pink and white shades; ideal worn alone or in a French manicure style. Affectionally titled White Wedding, Bouquet, Veiled and Forever Yours, the shades…
Read MoreAftercare advice for bridal clients
In order for your client to maintain their nail look past the big day, it is important to impart aftercare advice and your product recommendations for use at home. Not only does this present the perfect retail opportunity, the correct information also helps reduce the risk of service breakdown and…
Read MoreBoost your bridal client care with these top tips
Is your appointment diary starting to fill up with bridal clients? Mandy Cook, sales director at Gerrard International, offers some advice for a smooth service and top-notch client care for the big day… “A bridal client is lucrative business for the nail tech as she will need a course of treatments leading up to…
Read MoreHow to cater to bridal clients
Wedding season is here and there’s never been a better time to create bridal designs to impress. A client’s wedding day is a life-long memory so it’s important to make sure that your part goes as smoothly as possible in the run up to, on and after the big day.…
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