Enhance eye make-up looks with Lash FX Liquid Eyeliner

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Add drama and definition to eye looks by retailing the long-lasting Liquid Eyeliner from Lash FX. Water resistant and smudge-proof, the pen’s fine point allows for precise application and is available in five shades. Ideal for enhancing make-up looks over the party season or simply for adding to your retail offerings. Shop the eyeliners via…

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Make magical nail design with Aurora Chrome Flakes

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Add super-charged sparkle to festive nail designs with this trio from The Unicorns Den. The Aurora Chrome Flakes are easy to apply and  can be mixed into gel or acrylic. They can also be applied over a non-wipe top coat. The flakes are available in pink, purple and green colourways, and can be purchased either individually…

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A morning with the British Beauty Council

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I was invited to the launch of the British Beauty Council earlier this week. This change-maker breakfast was hosted in the Gallery & Loft, Mortimer House, London to an assembly of beauty influencers and beauty media figureheads. It was followed by a lively debate and discussion on the nature of this new council and its directives, with founding members, Millie Kendall…

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Nail your Shoot Out entry thanks to Hannah Missen

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“It felt amazing to win first place in The Great Scratch Shoot Out!” Hannah Missen beams. “I was completely over whelmed and still can’t quite believe it, there were so many stunning entries this year so I feel very proud of what me and my fantastic team have achieved. The concept behind the shoot came…

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Up close with Salon System & its treatment offerings

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This week, I hotfooted to the super-cool collaborative creative space, Hunter Collective, in Farringdon, London, for an exclusive Salon System showcase event. I was met with a glass of bubbles, before taking a peek at what was on show. Each corner of the studio saw a different area of Salon System’s beauty offering, including nails, lashes, brows and…

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Bio Sculpture reveals new & improved gel jar

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Bio Sculpture has responded to the needs of its techs by unveiling a new-look jar for its gels. Made from recyclable material, it has a new inner liner with straight sidewalls for easier product access and visibility. The metallic colour contains UV-blocker to protect the gel against UV exposure and there is a wider base…

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How to add make-up services to your treatment menu

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Illuminate your treatment menu and bring a splash of colour to your retail area with make-up services and product picks, just in time for the New Year. Make-up application is more than just routine; a makeover is an indulgent and feel-good experience and an art form that not everyone can master. Honing the same instant…

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Strengthen and enhance nails with Crystal Nails Compact Base Gel

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Crystal Nails has revealed its self-levelling Compact Base Gel, presented in a convenient bottle and brush format. The Compact Base Gel creates a dense yet flexible coating to help strengthen the natural nail. The gel can also be used to create C-curves, help with nail correction and sculpting nail enhancements with a form. Despite its…

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Shaped, styled & made up with HD Brows in Harley Street

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When an invite from HD Brows creeps into the Scratch inbox, I’m the first to snap it up – as the treatment tames my unruly, unshapely brows into sisters that look oh-so fabulous. I headed to London’s 1 Harley Street for an appointment with the brand’s international brow expert, Jamie Long, who’s tended to my…

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Sienna X launches very own brow tint range

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Sienna X has turned its attention to the fast-growing service of brow treatments and has launched its very own brow brand: Sienna X Brows. Formulated to leave clients with flawless eyebrows, Sienna X Brows is a long-lasting tint treatment range developed to offer a variety of shades to ensure a great colour match and natural…

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Top tips: Controlling odour during a L&P service

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It is your responsibility to ensure any odour from an L&P service is kept to a minimum. There are some simple steps you can build into your work practises to aid with this… Use disposable towels for wiping off and dispose of between clients. Always use a lidded bin that is regularly emptied. Using a…

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Staffordshire spa launches training programme for budding therapists

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Hoar Cross Hall has revealed a new training programme – Reward, Improve, Sustaining Excellence (RISE) programme. The Grade II listed Staffordshire spa is on the hunt for therapists to join its team of professionals, where they will be enrolled on its programme. The new recruits will work their way through the Bronze, Silver and Gold levels…

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#TRENDINGTUESDAY Laura Chree, Chreeative Nails

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We want to see the designs trending at your nail desk! Laura Chree, of Chreeative Nails, reveals a matte design made up of a purple and grey marble effect, burnt gold foils and embellishments has been popular with her clients recently. “I feel this set has been so popular because everything about it is so…

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Go behind the scenes of Becca Butterworth’s photoshoot

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Becca Butterworth, owner of Becca Butterworth’s Beautitude and Nail Harmony master educator for Yorkshire, reveals the story behind her photoshoot for The Great Scratch Shoot Out – and how she scooped third place… “I was really excited to place third in The Great Scratch Shoot Out,” smiles Becca. “I know how stiff the competition is and how many…

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