How to avoid bridal nail disasters
Planning a wedding can be one of the most stressful times for a bride, so ensure their nails aren’t an area of worry by putting in place plans to prevent nail mishaps. “There is a lot that could potentially go wrong at a wedding, so you need to explain to…
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Here’s what to do if your client wants to remove gel polish at home
Any damage to the natural nail is usually the result of improper application or removal, overly aggressive filing, or client abuse such as picking or biting. When both L&P and gel enhancements and coverings are applied, maintained, and removed correctly, no damage should occur. Since the beginning of the pandemic,…
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How to tackle stressful work situations as a nail tech
Session nailist, Stephanie Staunton, reveals how to overcome and tackle challenges that face a number of nail pros… We all know that life gets tough sometimes and problems can seem rife, so I want to share some of the most stressful situations I encounter as a session tech – and…
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Scratch Stars Awards: Am I good enough?
So many techs think they aren’t good enough or ready to compete in industry competitions, such as the Scratch Stars Awards. I have news for you – no one is ever 100% ready. If you wait until you are ready, you’ll never achieve your goals. Having low confidence isn’t necessary…
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5 ways to turn bridal clients into nail & beauty regulars
Beauty business expert and founder of Beauty Boss HQ, Layla Tourh, serves up advice for how you can turn bridal clients into regular clients… If there’s one industry we can count on to be very busy this year, it would be the wedding industry! Many brides have been waiting a…
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How to support neurodivergent clients in the nail space
One in seven people in the UK (more than 15% of the UK population) are neurodivergent, meaning that the brain functions, learns and processes information differently. Neurodiversity includes conditions such as ADHD, autism, epilepsy and mental health illnesses. Scratch explores how to accommodate neurodivergent clients to ensure they enjoy their…
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8 reasons why you get dry skin on your feet
To best avoid rough, dry, tight or cracked heels, Bryony Cocksedge, head of education at Louella Belle, explains the major causes and solutions… Lifestyle and genetics Lifestyle and genetics are both factors that have a major say in your skin’s characteristics and conditions. For many, when they think of summer…
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Revealed: 5 steps to make your pedicure go the distance
Keep dry, hard skin on feet at bay post-pedicure with a helping hand from Bryony Cocksedge, head of education at Louella Belle… 1. Start with a bowl of warm water and add a capful of Footlogix Foot Soak which is a pH balanced, gentle, cleansing foot soak with anti-microbial properties.…
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How to attract more men into the salon space
Do you struggle to target a male client base? Are you offering enough treatments for male need in the beauty space? Here, Patrick Barry, GM of Small Business at salon software company, Zenoti, shares his views & how you can market your wellness service towards men… Why might men be…
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Should nail & beauty salons close on Saturdays?
Layla Tourh, founder of The Beauty Boss Academy & The Creative Beauty Group, shares her thoughts on salons closing their doors at peak times… Should salons close on Saturdays? This question must seem like the obvious answer is ‘no’, but is it really? In the salon world, it is pretty…
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Salon System educator discusses the vital role of education in the nail space
Lisa Stone, Salon System educator, chats to Scratch about her favourite Salon System courses to teach, how much you should spend on a quality course, and what she thinks is the must-have course for 2022… How long have you been an educator for Salon System and Training Solutions? I have…
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How to grow your nail business with apprentices
Multi award-winning salon owner, Liza Smith, reveals why you should consider hiring an apprentice… Do you often find yourself working long hours and turning away clients because your appointment book is full? One way to reduce this stress is to increase your treatment prices considerably. This may cause you to…
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Thinking of recruiting an apprentice to your nail salon team?
Caroline Larissey, director of quality & standards at the NHBF, shares pointers to consider when taking on an apprentice in the salon… For many businesses, taking on an apprentice has understandably taken a back seat during the pandemic. However, taking on an apprentice may provide a much-needed boost for your…
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How to turn your nail tech technique flaws into strengths to earn more
Whether it’s trying to paint a symmetrical heart or fitting nail forms, there is always a particular technique that every individual struggles with. Recognising and accepting your weaknesses is the first step. Breaking down each step into individual stages can help achieve success with these struggles. For example, when trying…
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Struggling to juggle all your roles in the salon? Here’s some advice…
Maddie Regan of 81 Rose Garden shares advice on how to effectively manage a busy salon… Working in a busy salon can be challenging at times. There are many roles to juggle and many things that need your attention but you must keep on top of customer service. Without clients, there…
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