How to create an ombré nail style
The ombré look is a popular nail style choice, particularly when created using with pink and white shades to replace a traditional French finish. Perfecting it can be a bit challenging however, especially when you’re under the watchful eyes of your clients and time restraints of the appointment. There are…
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2020 Shoot Out winner: Ivana Prokic
Scooping first place in The Great Scratch Shoot Out 2020 for the second time, Ivana Prokic’s winning entry combines a flawlessly executed shot with a stunning personal story in line with the competition’s theme: ‘You’. “It was very exciting to hear we had won – I had felt a lot…
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Put down the file! Here’s why you need to focus on L&P brush techniques
As a liquid & powder user, it is important to learn to sculpt mainly with the brush and not rely on filing to shape the enhancement. This is exactly what ‘sculpting’ is. By definition sculpting is ‘to create or represent (something) by carving, casting, or other shaping techniques.’ Whether we…
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How to effectively teach nail salon clients about aftercare
Customer education is critical to maintaining a successful nail and beauty business. Sharing aftercare and other maintenance tips can be difficult, especially if you’re back-to-back with clients or want to avoid sounding pushy. However, the service doesn’t end at the nail desk. Following the correct aftercare can be as important…
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Are you considering becoming a cashless salon? Read this…
Kishon Mather, finance director at the National Hair & Beauty Federation (NHBF), shares points to note if you’re considering becoming a cashless nail or beauty business… Have you ever thought about going cashless in your business? It’s been a hot topic for a while as cashless payments may help to…
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Is it ever OK to mix nail brands?
You’ve probably heard that you aren’t supposed to mix nail brands – as in, a powder from one brand and the liquid from another or one gel polish base from one brand and the colour from another. But does it really make a difference or is it just an overcautious…
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What Instagram’s updates & changes mean for your business
Video content is big, and almost every social media app is working towards prioritising video content. TikTok has been dominating the social media scene, Facebook introduced more video content for creators last year and now Instagram is focusing more on video, so it looks like these changes will trend for…
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7 tips to help grow your nail Instagram profile
Anna Khanna, founder of social media management company, Socialista, which helps beauty businesses improve their social media reach, shares advice for growing your Instagram profile… 1. Give your followers value This will not only place you as an expert in your field, which will draw in clients, but will also…
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Revealed: The nail technique you need to know about
Serbian nail artist, Bojana Kostka, has added a new technique to her arsenal of patented nail designs – the ‘Casting Technique’. It offers a speedy way to produce extreme nail enhancements, offering pros more time to embellish, create and style. About Bojana Kostka Bojana started doing nails professionally in…
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12 steps to help perfect gel polish application at the cuticle zone
Achieving a close and neat cuticle application with gel polish can be a nail tech’s nemesis but with just a few simple steps you can master a photo perfect cuticle application your clients will love. To achieve this with the gel polish brush alone can prove difficult even for the…
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How to handle beauty client complaints
Tina Beaumont-Goddard, director at the National Hair & Beauty Federation (NHBF) serves up support and advice for handling client complaints… As a business owner, it is your responsibility to deal with complaints in a timely, effective manner and have working knowledge of the client’s consumer rights. Take complaints seriously, stay…
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15 things to know about Madelene Wolf – global champion of nails
Get to Know a Nailympia Expert… NAME: Madelene Wolf Business name: Madelene Wolf Naildesign Location: Sweden Nationality: Swedish Who Trained You: So many… David Fowler & Najet Hamila Strand to name two that I’ve learned the most from. Years in Nails: 25 years Years Judging: 3 years Nail Brand You…
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Why you shouldn’t teach without a teaching qualification
Teaching without a qualification to do so is unfortunately something we come across in the nail industry and it causes a lot of debate. Teaching without a proper qualification is no different to performing nail services without a qualification – we will always come across it and the lack of…
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E-files: Myth vs fact
Awarding winning tech & educator, Paulina Zdrada of The Nail Lab, tackles common questions about e-files. E-files are one of the more versatile tools at your disposal in the sense that they can be used in a variety of ways for a range of reasons. Whether it be for prep…
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How to perfect tortoiseshell nail art using The GelBottle Inc
The GelBottle Inc’s resident nail technician, Helena Marimon, shares how to create tortoiseshell nail art… I advise using a layering method, first coined by TGB brand ambassador, Amy Rickaby. Start your design off with strong nail prep, ensuring cuticles are removed from the nail to enable perfect polish application. Apply…
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