How to effectively handle client complaints

By Scratch Staff | 12 October 2019

Caroline Larissey, the NBF’s director of quality & standards, offers up advice for handling client complaints… When you’re in the business of making your clients feel good about the way they look, it can be particularly difficult if you’re faced with a complaint. The secret is to be prepared so…

Sophie Dale on her ambassador role, simple nail art & community spirt

By Kat Hill | 12 October 2019

Tell us about your training… I actually won my training with Nail Harmony UK back in 2012 with the Gelish Gives Back campaign, from which five people won starter training and a kit. I’m very thankful for this opportunity as it set me up for life! Seven years, I still love…

Salon in the Spotlight: LM Beauty, Oundle

By Kat Hill | 9 October 2019

When Lacey Louise Marshall’s appointment book was set to burst, she knew it was time to create a purpose-built place for her beauty business. “I was originally specialised solely in nail and I was using my conservatory as my workspace,” Lacey explains.  “When the time came to expand the business,…

#TRENDINGTUESDAY Hayley J’s Nails

By Sophie Nutt | 8 October 2019

We want to see the designs trending at your nail desk! Hayley, of Hayley J’s Nails, reveals abstract monochrome nail looks have been popular with her client’s recently. “Lately people want to try something a little different and interesting so that their nails create a topic of conversation. That’s why…

WHAT I’M WEARING: Chelsea O’Connor, Nails By Chelsea

By Sophie Nutt | 6 October 2019

We want to see what you’re wearing on your nails! Chelsea O’Connor, of Nails By Chelsea, wears a timeless French design with an autumnal twist. “I created these nails using Trilogy Nail Systems from the Nail Tech Network and encapsulated loose glitters. “First I used Trilogy Cover Pink to create…

When to offer a treatment upsell

By Kat Hill | 5 October 2019

Simply put, upselling is great for beauty businesses – it increases profit and shows your clients that you have a wealth of experience in the hair and beauty arena. Not only do add-on retail products have the ability to increase your bottom line dramatically, but enticing clients to try something…

Metta Francis on perfecting a mobile nail setup

By Sophie Nutt | 3 October 2019

As a mobile tech, just because you don’t have a physical, set space in which you offer your services, it doesn’t mean you have to skip on deciding interior objects and furniture. Inject your own personality into your mobile setup with branded towels, equipment and your uniform, and recreate the…

#TRENDINGTUESDAY Jemma Ball, Jemma Elizabeth Beauty

By Sophie Nutt | 1 October 2019

We want to see the designs trending at your nail desk! Jemma Ball, of Jemma Elizabeth Beauty, reveals delicate floral designs have been popular with her clients recently. “This nail design has been popular because people are still holding onto summer nails! In the next month I think it will…

WHAT I’M WEARING: Elizabeth Jones, Nail Art by Elizabeth

By Sophie Nutt | 29 September 2019

We want to see what you’re wearing on your nails! Elizabeth Jones, of Nail Art by Elizabeth, wears a nail look inspired by the recent release of IT: Chapter 2 and the upcoming Halloween holiday. “My inspiration came from the recent release of IT: Chapter 2, I absolutely love these movies and I really…

Tales from a tech visit to Swarovski HQ

By Katie Barnes | 27 September 2019

Earlier this year, 15 educators, including myself, were honoured to be selected as the first UK and Ireland education team for Swarovski Crystal Beauty Academy. This education team is the first pilot for the global team, led by Marian Newman. We recently had the exciting and exclusive opportunity of being…

Customising brow treatments

By Kat Hill | 24 September 2019

“A professional well-constructed brow will frame your client’s face, open and lift the eyes, and define and balance features,” enthuses brow expert & Salon System educator, Lisa Stone. “In my opinion, to achieve all of this, a full brow service should include: A full consultation Tinting services with understanding of…

WHAT I’M WEARING: Kelly Wells, Beauticle Nails

By Sophie Nutt | 22 September 2019

We want to see what you’re wearing on your nails! Kelly Wells, of Beauticle Nails, wears a mauve foil and glitter design to embrace autumn. “This latest set was inspired by the amazing tech, Laura Easy. I admire every set of nails she creates. With the summer holidays over I…

Learning more about Nouveau Skin Therapy

By Kat Hill | 21 September 2019

I hotfooted to the prestigious Harley Street, London, on the invitation of Nouveau Skin Therapy, where I was met by Trish Carey, brand manager for A-Lift and Dermatude. As someone who had never had a facial treatment ever before, I was intrigued to find out more. The appointment saw a combination…

Robbie Tomkins on how to build & maintain a positive reputation

By Sophie Nutt | 19 September 2019

One of the most frequently asked questions in the session world is without a doubt, ‘have you been busy?‘, and the truth is, the workload can vary massively from artist to artist. As anyone who knows me will confirm, I have worked in lots of different jobs in my time…

#TRENDINGTUESDAY Karen Brown, Sanctuary In The City

By Sophie Nutt | 17 September 2019

We want to see the designs trending at your nail desk! Karen Brown, of Sanctuary In The City, reveals geometric nail designs have been popular with her clients recently. “Geometric has to be my favourite acrylic design! My clients love it as it can be created in so many ways,…