Rainbow nails

MANI MONDAY: Think pink

By Sophie Nutt | 27 August 2018

Begin the week the right way with some nail inspiration this mani Monday! Is there such a thing as too much pink? At Scratch HQ, the answer is always no! We adore this pretty pink set created by Sophie Hudd, of Rainbow Nails, on natural nails. Sophie used Magpie Beauty…

Read More
Airbase halloween body art skull makeover

Add Halloween makeovers to your services with Airbase

By Helena Biggs | 26 August 2018

Capitalise on the spooktacular Halloween holiday by offering monster make-overs to clients. Airbase is running a Halloween Airbrush Make-Up course dedicated to all things scary, designed by make-up and body artist, Katie Wrigley. Katie has designed the course with a commercial aspect to create looks that customers will want to be seen…

Read More
Tinu bello

London salon owner talks abut having ‘healthy competition’

By Kat Hill | 24 August 2018

London salon owner, Tinu Bello, recently opened her second location for her brand Colour Riot Nails in the vibrant district of Shoreditch, going her existing location in Fitzrovia. Here, Tinu talks about her experiences… “Competition? Yes, London has some amazing nail salons, and we welcome a bit of healthy competition – but there is more than…

Read More
Nail salon

Branding tips to make your nail salon stand out

By Scratch Staff | 23 August 2018

Brand your salon to ensure it stands out from the crowd with top tips from Andrew Dark, director and co-owner of printwear and branding specialists, Custom Planet Setting up a nail salon can be the start of something exciting, but with so many up and down the country, it can be…

Read More
Liz mckeon

How to forge a successful career in the nail industry

By Guest Writer | 22 August 2018

Yesterday, I caught up with beauty business expert, Liz McKeon, as she shared all of her top tips on how to run a successful nail business. Arranging to meet in The Soho Hotel, London, myself and Liz made ourselves comfortable in the hotel’s drawing rooms, alongside Mark Smith (aka The…

Read More
Katie barnes straight sidewalls

Why lateral structure will help your nails go the distance

By Katie Barnes | 22 August 2018

Educator and award-winning nail technician, Katie Barnes, reveals why nail endurance is dependent on nail structure – and serves up advice on perfecting it… Beauty and endurance are two of the main qualities a client looks for when it comes to their enhancements. Both tech and client don’t want to…

Read More
37812920 10217324968775306 6953540752165044224 n

Salon in the Spotlight: GirlHub Nail, Beauty & Tanning Salon, Bury

By Kat Hill | 22 August 2018

After her personal life change forever, Emma Singleton decided it was time for a change and time to chase her dream. “I’ve been doing nails for 13 years alongside being a HR consultant,” explains Emma. “In September 2016, I had my first child and in December that year decided it…

Read More
Dipt 4

All about the Dipt Nails technique

By Kat Hill | 21 August 2018

Yesterday I hotfooted to the trendy Soho location of Sanctum Hotel for an exciting insight into a new dipping brand bursting on to the nail scene. Founded in Britain by Karisma Ahir, the Dipt system currently sees 60 coloured powders, as well as liquid counterparts. The brand utilises medical grade resins and a…

Read More
Danielle powers nails

#TRENDINGTUESDAY Danielle Powers, Danielle Jade Beauty

By Sophie Nutt | 21 August 2018

We want to see the designs trending at your nail desk! Danielle Powers, of Danielle Jade Beauty, reveals that tropical flower designs using the one stroke technique have been popular with her clients recently. “I feel this design has been so popular due to being in the peak of holiday…

Read More
Maddy ayers

MANI MONDAY: You got this

By Sophie Nutt | 20 August 2018

Begin the week the right way with some nail inspiration this mani Monday! Sometimes we need creative inspiration for nail work, constantly keeping our fingers on the pulse of new trends and design ideas; this week’s mani Monday, however, brings inspiration in the form of some good, old fashioned motivation.…

Read More
Kerrie labrum

WHAT I’M WEARING: Kerrie Labrum

By Sophie Nutt | 19 August 2018

We want to see what you’re wearing on your nails! Talented tech, Kerrie Labrum, wears striking lime green stiletto design seeing encapsulated glitter and an ombre feature nail. “I created these nails using Team Gorgeous Acrylic Colour Powders in Juicy Green, Zesty Lemon, Honeycomb, Clear Candy and Glitterplanet Pre-Pinched Stiletto…

Read More
Screen shot 2018 05 01 at 16.12.51

Yvonne Tuckley on her love of IBX, perfecting her skills and wacky Instagram profiles

By Kat Hill | 18 August 2018

Tell us about your training… I kicked off my basic training with an independent local organisation and then trained in PolyGel application and e-filing with Nail Harmony UK, and one stroke nail art with Moyra UK.   What is your all-time favourite nail product? Gelish, PolyGel and CND SHELLAC™ are…

Read More
Elle enamelle

Celebrity manicurist, Elle, reveals the reasons behind her love for the industry

By Sophie Nutt | 16 August 2018

As a manicure maven to the stars, Elle continues to attract attention on the red carpet with her nail creations. Scratch caught up with Elle to get an insight into the world of the tech trusted to hold the hands of the A-List… Introduced to the beauty industry at a young age,…

Read More
Nails by arlene3

Salon In The Spotlight: Nails By Arlene, Chapelhall, Airdrie

By Kat Hill | 15 August 2018

After being made redundant from an insurance service, Arlene Fraser decided to dream big and follow her passion. “During the six month leading up to my redundancy, I sought education to learn how to do my own nails,” explains Arlene. “My usual technician had to reduce her hours and appointments became…

Read More
Suzanne edge nails

#TRENDINGTUESDAY Suzanne Edge, Sparkle Beauty

By Sophie Nutt | 14 August 2018

We want to see the designs trending at your nail desk! Suzanne Edge, of Sparkle Beauty, reveals designs inspired by the ever-popular mermaid trend have attracted a lot of attention from her clients recently. “This nail design is inspired by the mermaid trend. My client was going on holiday and…

Read More