Katie barnes brush care

How to properly care for & clean your nail brushes

By Katie Barnes | 2 March 2021

Preparing your nail brush thoroughly and correctly is the first stage to caring for your nail brushes. Read my previous guide for Scratch here. The second is maintaining this level of care throughout its use. Brushes do not last forever and need to be changed from time to time again…

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#NowTrending: Super Mario nails by Jane McCann

By Callie Iley | 2 March 2021

Scratch chats to Jane McCann of Reality Beauty x Jane about her goals to expand into education, and how she created this Super Mario pixel nail design… I trained in beauty therapy in 2014, but from early on in my course, I knew I wanted to specialise in nails. I…

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Training

Roadmap: Nail & beauty training to recommence from 8 March in England

By Kat Hill | 1 March 2021

In-person nail & beauty training in England can resume from 8 March as part of Prime Minister, Boris Johnson’s lockdown exit strategy. The British Beauty Council & Marian Newman, of The Federation of Nail Professionals (FNP) have confirmed via Department for Business, Energy & Industrial Strategy that ‘independent/private training providers’…

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The nail boxes

The Nail Boxes launches a monthly nail mail membership

By Alex Fox | 28 February 2021

We’ve seen this concept in wine and gin clubs for some time now – but at last you can pay a monthly membership to receive an exciting box bursting with nail products every month.  The Nail Boxes, an idea brought to life by salon owner, educator and brand owner, Karen…

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World’s top nail artist presents 3-hour free class

By Alex Fox | 25 February 2021

Widely acknowledged as one of the top nail artists in the world today, Elena Maltseva of Russia, is offering a free class for all nail techs in mixed media art practices. Made famous for her mixed media and fantasy structures, Elena Maltseva is much sought after to judge global nail…

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Nail hq web feature

Behind The Brand: Meet the mind behind Nail HQ

By Chloe Randall | 25 February 2021

Scratch chats to Founder of Nail HQ, Mark Taylor who shares the motivation behind the brand. Mark Taylor founded Nail HQ in April 2013 as he wanted to help consumers with their natural nail health by creating nail treatments to use in the comfort of their own homes. The Nail…

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How to retail nail & beauty products successfully

By Guest Writer | 25 February 2021

Salon & spa business consultant, Susan Routledge, serves up advice on how & why you should make the most of retail opportunities… Why is it so important for a nail business to offer retail products? Retailing is such an integral and important part of any nail business. It is impossible…

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Top Tech Jade Barber expands nail brand & systems

By Alex Fox | 24 February 2021

Back in July 2019 Jade Barber, an award-winning nail tech and industry educator, launched her own brand. Known as Nail and Beauty Excellence (NBE), this brand has been extended and adapted and now boasts an impressive catalogue of products, a growing base of nail tech followers and promises more is…

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Online shop 2

Set up an online store for your beauty business in 7 steps

By Metta Francis | 24 February 2021

If the pandemic has shown us anything, it’s that in a service industry like beauty, our income can be significantly affected when we can’t physically see our clients. Here are some benefits of having an online store, with details on how to set up a professional looking online store with…

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Salon in the Spotlight: Plaster, Crystal Palace, London

By Kat Hill | 24 February 2021

Found in the urban hotspot of Crystal Palace, Plaster is an inclusive salon offering natural nail treatments and nail art appointment. “Opening in 2019, Plaster was borne from the want to offer our clients – irrespective of gender, identity, background or profession – a space to be whoever they want…

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#NowTrending: 3D French mosaic nails by Bruna Chagas

By Callie Iley | 23 February 2021

Purple Professional‘s Italian brand ambassador, Bruna Chagas of Bruna Chagas Nails, shares her career story & how she created this 3D French mosaic nail art design… “I have had a passion for nails ever since I was a child. I started at 10 years old, and my love for nails…

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Safari themed nail comp inspires techs in lockdown

By Alex Fox | 20 February 2021

It’s exciting and delighting to come across Facebook groups where support, unity and inspiration are the names of the game. Invited to judge a weekly nail competition for a nail group on Facebook, I, Alex Fox, was charmed by what I found when I got there. The FB group, Nails,…

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NAIL TECH TALK: June Gilbert of June Gilbert Nail Artist

By Callie Iley | 20 February 2021

Scratch chats with Magpie senior educator, June Gilbert of June Gilbert Nail Artist, about her journey into the nail industry and her passion for education… I have been in the nail industry since 1995. I started my career at college, completing an NVQ Level 3 in Beauty Therapy and then…

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Booking software vs. the paper diary | The Beauty Bloggers

By Guest Writer | 19 February 2021

The Beauty Bloggers, aka Natalie Thompson & Rachel Jenkinson, discuss beauty booking systems & what works for their needs… Nat and Rach are ‘The Beauty Bloggers‘ and have over 21 years experience in the beauty sector between them. Their aim is to discuss real issues that beauty professionals face. Passionate and hard-working, the…

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How-to: L&P acrylic with Halo

By Guest Writer | 19 February 2021

Tina Bell, head of education for Pure Nails & owner of Totally Polished Academy, shares how to create an L&P nail using Halo’s L&P acrylic system… L&P acrylic enhancements maintain their popularity with clients due to the length L&P can achieve, its strength and its durability. However, without the correct training and guidance,…

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