BRANDS

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Community chat: 3 networking groups for nail pros

By Lilly Delmage | 10 June 2025

Are you seeking support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but don’t know who to ask? The answer might lie in joining a nail networking group. Here’s three to have a look at… The Nail Tech…

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Opi brand team collage

OPI announces updates to its UK brand team

By Rebecca Hitchon | 29 May 2025

Global nail brand, OPI, has unveiled the three members of its restructured UK brand team. Jess Gregory has been appointed OPI’s associate brand director. In this role, she oversees and leads OPI’s brand strategy, and ensures an exciting product innovation roadmap for UK customers and businesses. She is also responsible…

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Nail industry siblings

Family affair: Meet 3 sets of siblings finding success in the nail industry

By Rebecca Hitchon | 10 April 2025

Scratch puts the spotlight on brothers and sisters working together in the nail industry… Glitterbels While Annabel Maginnis will likely come to mind when you hear the word ‘Glitterbels’, there is a trio of siblings involved in the brand: Annabel’s husband, Elliott, and his brothers, Mac and Alex. It was…

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Meet the family-run nail brand with care & colour at its heart

By Emma Hobday | 6 September 2021

Abby Jay Barton has a love for the beauty industry in her blood. Her mother owned a nail and beauty salon when Abby was a child, and so from a young age the future owner of Cally Cosmetics was immersed in the sector that she would eventually dive into. Her…

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Behind the Brand: Meet the boss of Nail & Beauty Excellence

By Chloe Randall | 1 September 2021

Founder of Nail and Beauty Excellence, Jade Barber is a multi award-winning nail technician who has been working in the industry for eight years. With over 50 trophies under her belt, she has competed in both online and live competitions and has also been an international judge. In 2019, Jade…

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BEHIND THE BRAND: Meet Dani Bailey, the nail tech dipping her toes in beauty product innovation

By Emma Hobday | 29 August 2021

Dani Bailey has been a nail technician since 2019 and has always been a nail enthusiast, doing her own nails from when she was just 13 years old, after being taught by her mum. Dani created her product range, Alma By Dani, in the second lockdown when she was itching…

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Sausage trees? Placenta? Snail slime? Just a few of the wonderfully weird ingredients in your skincare products

By Emma Hobday | 1 August 2021

There are some wild nail and beauty products on the market that host a wonder of unusual ingredients. So sit back, embrace the weirdness, and ask yourself: how far would you go for beauty? The Nimue Anti-Aging Hand Cream contains 20% Kigelia Africana. Never heard of it? Us neither – until…

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Meet the creative director of Skullen Collective, a nail brand with an edge

By Emma Hobday | 27 July 2021

Scratch talks to Nicole Gutierrez-Lock of Skullen Collective about her exciting nail product line… Nicole launched her nail business Skullen Collective in 2013 to enable her to have an effective work life balance. She holds the role of lead artist and creative director at Skullen Collective, based in Newcastle upon…

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Meet the CEO of cool-girl brand, CiCi Body Skin Care

By Emma Hobday | 20 July 2021

Scratch chats to Chantal about the CiCi launch, her favourite product and why she loves having her own brand Chantal began her career with a bang at 18 years old, working as a nail tech in a local salon named Scratch, where she diligently built her client base and along…

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