BUSINESS

Deaf conversation

5 ways to support deaf clients in the nail salon

By Scratch Staff | 6 May 2025

It is estimated that one in three people in the UK have hearing loss, highlighting the importance of making your nail space as comfortable and inclusive as possible for deaf people. Here are some methods to make your business more accommodating to clients who are hard of hearing… 1. PPE…

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Studex multi piercing

Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon

By Guest Writer | 2 May 2025

Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…

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Ctpa allergy guidance

Artificial nails: 7 steps to reduce the risk of allergy

By Guest Writer | 29 April 2025

Caroline Rainsford, director of science at the Cosmetics, Toiletry & Perfumery Association (CTPA), shares practical ways to reduce allergy in the nail space… Acrylate monomers, which are the starting materials in liquid & powder (L&P) and UV/LED gel nail systems, can sometimes cause allergic reactions if they touch the skin.…

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The benefits of offering L&P services

By Sophie Nutt | 21 November 2019

The L&P system is a valuable addition to a professional’s skillset as well as a staple service for a salon’s service menu. “L&P is a system that I have been working with for 22 years now and it is my starting system with new extension clients,” says Lisa Dunlop, Cuccio…

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Why it’s important to declare your tips from clients

By Katie Barnes | 12 November 2019

Nail techs and beauty therapists reportedly have the seventh lowest paid job in the UK. However, the job roles often come with bonuses that aren’t aways considered; TIPS. A tip is a sum of money given by customers for a service they have received. Many don’t consider tips as an…

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Top tips for seasonal retailing

By Scratch Staff | 9 November 2019

CND™ and Sweet Squared EA, Elissa Newton-Smalls, reveals her top tips for seasonal retailing… What should be considered before investing in retail lines? The very first thing to consider is your target market. Who is your clientele? Look at the average age and which age group tend to spend on…

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How to create the perfect L&P apex

By Sophie Nutt | 7 November 2019

As such a long-standing industry system, liquid & powder acrylic (L&P) continues to develop and present new design opportunities; affording the creation of a multitude of shapes and styles. However, while L&P services boast a lengthy array of benefits, the system is also sensitive to many external conditions and demands…

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How to market professional make-up services

By Sophie Nutt | 31 October 2019

Happy Halloween! With the spooky holiday comes parties and a whole lot fancy dress. One of the most popular ways of finishing a spooky Halloween look is with the perfect face of make-up to match. With the majority of people not having the skill to create effective Halloween make-up that…

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Keep your business cyber safe

By Kat Hill | 29 October 2019

Cyber crime scams are growing as fraudsters target people through emails, online banking systems, text messages and online transactions – including businesses. According to a National Cyber Security Centrereport released earlier this year, criminals are launching more online attacks against British businesses than ever before, with fraudsters targeting people through…

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