BUSINESS

What is the nail matrix?

What is the nail matrix?

By Jess Watts | 17 August 2025

If you’ve ever heard the term ‘nail matrix’ and pictured Keanu Reeves in black sunglasses and a trench coat, it may be time to brush up your knowledge of this important part of the nail… Have you played on a coin pusher at an arcade? The game where a platform…

Read More
Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

Read More
December christmas calendar

Nail pros, here’s why opening your Christmas diary too early can cost you

By Hannah Beth Clayton | 15 August 2025

Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…

Read More
Aug 25 low res scratch cover

Read the latest issue

Katie barnes online education advice

Face-to-face vs. online nail education

By Katie Barnes | 4 February 2020

In the last decade, online learning in the nail industry has become increasingly popular. Let’s discuss the pros and cons of both learning methods. It doesn’t have to be online learning vs face to face learning; a case of one or the other. Instead, these can work hand in hand…

Read More
Kara kotsonis nail squad

How to develop your own creative ideas & make your business stand out

By Scratch Staff | 3 February 2020

Kara Kotsonis, Squad Leader at NailSquad Nail Bar in Deal, Kent, shares her valuable business advice… It can’t possibly get any better than Scratch’s managing editor, Helena Biggs, saying she’d noticed our salon’s Instagram page and asking to pop down for a visit. OMG! It really was the stuff of…

Read More
Katie barnes scratch stars 2

How to write a winning competition entry

By Katie Barnes | 1 February 2020

With the Scratch Stars Awards 2020 open for entry from 1-28 February, multi-winner, Katie Barnes, reveals her tips for a winning entry… Preparation is one of the key elements to success. Are you looking at entering the Scratch Star Awards this year? In this blog, I share my top tips…

Read More
Nails

How to correctly store gel nail products

By Kat Hill | 1 February 2020

To keep your kit working at an optimum level, it is vital your gel-based products are stored correctly. Read on to refresh your knowledge… “The manufacturer’s advice and guidance should be adhered to,” explains Tina Bell of Pure Nails. “Follow its advice looking after your products as this will ensure…

Read More
Choosing a beginner nail course

How to choose the right beginner nail course for you

By Sophie Nutt | 24 January 2020

Navigating the first steps of your nail journey can be tricky due to the range of options presented to you. When researching training providers, there are a number of things to look out for: thorough teachings of nail anatomy, chemistry, hygiene and safety in the workplace, natural nail care and…

Read More
Max van den oetelaar buymym3rq3u unsplash

Tina Bell on how to manage wellbeing in the workplace

By Sophie Nutt | 23 January 2020

During your career as a nail tech, you may be faced with some common health issues that are associated with the profession. Alongside the bad backs, shoulders, necks, sore fingers and muscle strains, the industry is also seeing a large increase in mental health issues. Right now, one in six…

Read More