BUSINESS
7 tips for working with nail embellishments
Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…
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Nail pros, here’s why opening your Christmas diary too early can cost you
Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…
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Left-handed nail tech? Here’s how to adapt your tool kit
It is assumed that when working left-handed, you just work the opposite way. But if you are leftie, you will know this is a myth. The majority of the population is right-handed, and so the majority of nail products and techniques are tailored to right-handed techs. Having to adapt to…
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Get the best from your nail art products with these handy tips from the creative team at Lecenté with these videos… About Lecenté Lecenté was founded in 2011 by brother and sister team, Ged and Maria Cientanni. Previously an experienced nail technician and college tutor, fate stepped in when Maria…
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The sweep of a brush over a nail creating a tonal, delicate creation is mesmerising for the client and a joy to perform for the tech. Striking and a visual feast for the eyes, the blended nature of one stroke and aquarelle designs easily capture attention and creates a talking…
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Continued professional development (CPD) ensures that you maintain and enhance the knowledge and skills you need to deliver a professional service to your customers. Constant updating of skills is vital to success in any industry, but it’s especially true in the nail and beauty industry. CPD is about keeping up-to-date…
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A small sprinkle of glitter or minimalistic nail art can increase your profits and leave your clients feeling super chic, so take a look at your nail art menu and encourage clients to indulge in a design. There’s a design or style that can suit anyone, and I’ve been known…
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When tendeding to the nail needs of brides-to-be, ensure you’re also promoting your other skills… “If you offer other services, make sure you let all your potential customers know!” says Kate Sawley, CND™ education ambassador. “Bridal packages are always popular, and don’t forget about the rest of the bridal party,…
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I was invited to Treatwell’s London head office for the unveiling of a very special new campaign: Life Saving Wax. The initiative was created by the online beauty booking platform with Public Health England’s Cervical Screening Saves Lives campaign. Treatwell is inviting its partnered salons and beauty professionals to ‘open up…
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