BUSINESS

Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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December christmas calendar

Nail pros, here’s why opening your Christmas diary too early can cost you

By Hannah Beth Clayton | 15 August 2025

Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…

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left handed nail tech katie barnes

Left-handed nail tech? Here’s how to adapt your tool kit

By Katie Barnes | 13 August 2025

It is assumed that when working left-handed, you just work the opposite way. But if you are leftie, you will know this is a myth. The majority of the population is right-handed, and so the majority of nail products and techniques are tailored to right-handed techs. Having to adapt to…

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Why should the beauty industry care about waste?

By Sophie Nutt | 22 April 2019

Our TV screens, social feeds and browsers are increasingly flooded with images of beaches, oceans, animals and extreme climates affected by litter, particularly plastics. Many companies are ‘doing their bit’ by re-evaluating packaging and processes, however this is only the tip of the iceberg if we want to dramatically reduce…

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Sharon sandhu salon services

3 ways to ‘spring clean’ your beauty business to reap rewards

By Scratch Staff | 18 April 2019

Sharon Sandhu, category manager for nails at Salon Services UK & Ireland, shares ideals to spruce up your nail or beauty business and benefit your bottom line… Spring cleaning doesn’t always mean clearing cobwebs and clutter or updating your interior. Indeed, as the high season draws closer and we enter…

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Cannabis oil cbd

The CBD oil buzz: Why it’s used in beauty products

By Helena Biggs | 18 April 2019

Cannabis plant oils are growing in popularity in the beauty sector – but are you clear on their strains and benefits? From hemp seed oil to CBD, let’s clear things up. Cannabis is a plant family with two primary classifications; indica and sativa, and cannabis plants contain a variety of…

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Erica turley academy

The journey to opening my first nail academy – Part 2

By Erica Turley | 17 April 2019

Location, location, location! So what’s the address of my new academy? 5 Radford Street, Stone, Staffordshire! Yes, I can finally let people know where the academy is, as work on the premises starts this Sunday. I’m so fortunate to have a place on the main ring road on the high…

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Navy pro tools

Taking care of your pedi tools

By Kat Hill | 16 April 2019

Rebecca Crawforth, of Navy Professional, shares her tips for selecting and maintaining the nail tools in your tekking kit… “Invest in your tools and products,” explains Rebecca Crawforth, owner of Navy Professional. “Jobs should be carried out using equipment which makes you feel confident. Scrap cheaper alternatives and invest in…

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Jo wickens one stroke 2 copy

Why you should offer one stroke services

By Sophie Nutt | 11 April 2019

The sweep of a brush over a nail creating a tonal, delicate creation is mesmerising for the client and a joy to perform for the tech. Striking and a visual feast for the eyes, the blended nature of one stroke and aquarelle designs easily capture attention and creates a talking…

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