BUSINESS

What is the nail matrix header

What is the nail matrix?

By Jess Watts | 17 August 2025

If you’ve ever heard the term ‘nail matrix’ and pictured Keanu Reeves in black sunglasses and a trench coat, it may be time to brush up your knowledge of this important part of the nail… Have you played on a coin pusher at an arcade? The game where a platform…

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Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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Nail pros, here’s why opening your Christmas diary too early can cost you

By Hannah Beth Clayton | 15 August 2025

Nail business mentor, Hannah Clayton, shares lessons learned from Christmas diary chaos… Every year, as the summer sun is still shining, clients start asking the same thing: ‘When are you opening your Christmas diary?‘ For years, I used to cave at the pressure of releasing appointments, thinking I was clever.…

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5 ways to keep your social media followers engaged during lockdown

By Sophie Nutt | 26 June 2020

Julie-Anne Larivière, Salon System nail expert and salon owner of Sketched by J-A Nails, shares tips on how to keep your social media followers interested and engaged during lockdown… As we are all unable to work with clients during this time, it can be hard to keep your social media…

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Nail ventilation

Back to work: What ventilation you need

By Scratch Staff | 24 June 2020

Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: “Maintaining good ventilation in the work environment, for example keeping windows or…

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Nail tools

Back to work: How to care for your nail tools

By Scratch Staff | 24 June 2020

Scratch gathers guidelines from across the industry for what should be considered for when you & your clients set foot back into your business… The government’s Keeping workers and clients safe during COVID-19 in close contact services guidelines state: Further increasing the frequency of hand washing and surface cleaning. Using disposable…

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Tatti lashes

Why should you train in lash services?

By Sophie Nutt | 22 June 2020

Offering an instantly gratifying effect and requiring maintenance appointments at regular intervals – similar to nail services, lash treatments offer an opportunity for nail technicians to expand their skillset, boost income and attract new clients. According to The Guild of Professional Beauty Therapists, almost nine million lash treatments were carried out in…

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Going cashless with card machines

By Kat Hill | 22 June 2020

Cash in on taking card payments for your services with these tip from Helen Prowse, head of communications at Square UK… “Take some time to think about when you’ll take card payments – in person, in a shop, on the move, over the phone, or on the web – and look…

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PPE for nail techs: important points to consider

By Katie Barnes | 21 June 2020

PPE (Personal Protective Equipment) is equipment that will protect you against health or safety risks while performing your job. This has always been a requirement of COSHH (Control of Substances Hazardous to Health) for nail techs and in the current pandemic, it is also required to protect you, your workers…

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