EXPERT ADVICE
How to elevate & promote pedicure services
Enhance your pedicure confidence and elevate your promotion of the service with top tips from footcare specialist, Denise Spragg, owner of The Sangha House. Feet, right? ‘Ugh, I hate my feet, and I couldn’t bear anyone touching them’ is something I hear so often as a pedicurist. In this article, I…
Read MorePedicure tips: how nail techs can safely support clients with diabetes
According to charity, Diabetes UK, approximately 6% of the UK population suffers from diabetes. Learning about the condition and how to accommodate it is key to making diabetic clients feel safe and able to enjoy their nail experiences. Here, we explore how the condition can affect clients and what you…
Read MoreDoncaster nail & beauty salon owner: Offering waxing has elevated my business & filled my diary
Scratch Stars Educator of the Year 2022 & 2025 finalist, Michelle Brookes, shares how introducing waxing services has benefitted her salon… What do waxing treatments bring to a beauty business, and how do they complement nail offerings? Adding waxing treatments to a beauty business helps fill diary gaps. Most waxing…
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With the Scratch Stars Awards 2019 opening for entry 1 February and Nailympia competitions on the horizon, industry veteran Sue Davies reveals why it’s important to enter nail competitions – and what it takes to win… With a number of industry awards at our reach, is can be a challenge to figure out which ones…
Read MoreNo two days are the same in the life of a nail pro, which sometimes throws up some awkward occurrences. One common incident is when a client questions the price of a manicure; but how do you handle such a query once the treatment has been completed? Kelley Colley, of…
Read MoreStrong logo imagery on your high street shop front can differentiate you from local competition and can help etch your brand in an individual’s mind. For mobile technicians, having your logo on all promotional materials, business cards and social media will help to build a brand, helping clients to recognise…
Read MoreAs your most prized tools, your hands come under a lot of stress. “As with many physical jobs, busy nail technicians can experience ailments over time, including Cumulative Trauma Disorder (CTD) and Carpal Tunnel Syndrome,” explains CND™ education ambassador, Lysa Glover. “CTD is the result of repeated ‘trauma’ to the…
Read MoreAre you ready to glitz clients this party season? Katrina Ross, head of marketing and communications for Lecenté, reveals some top tips for flawless glitter application, pricing and beating the appointment rush… “When using glitter remember a little goes a long way; try not to waste excess glitter, just use what you need. I…
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