EXPERT ADVICE

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Onycholysis: what is it & how can it be treated?

By Jess Watts | 31 July 2025

Let’s talk the causes of onycholysis, aka nail separation, how to prevent and what to do when it’s presented at the nail desk… Picture this: you scrape your knee and pop a plaster over the top to help it heal. Three days later, that plaster has started to lift. At…

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How to elevate your beauty business by seeing it through clients’ eyes

By Marie-Louise Coster | 30 July 2025

Session nail stylist, salon owner & educator, Marie-Louise Coster, discusses the importance of understanding clients’ perspective… When was the last time you walked through your business as if you were an existing or new client? We all need to walk through our businesses, whether physically or virtually, on a regular basis…

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The nail hyponychium: what is it & why does it need protecting?

By Jess Watts | 25 July 2025

Not all heroes wear capes… but sometimes they deserve a little appreciation. Here are some key facts about the hyponychium – your underappreciated nail protector. Akin to how we fill the cracks in between shower tiles, the crevices of our nails also need sealing to protect the nail bed and…

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Sienna x

Offer a safe wax with these top tips

By Kat Hill | 4 September 2018

Ensure a smooth service with these top tip for an ultra-hygienic waxing treatments from the Sienna X team… “The more professional your waxing set up, the more likely clients are to return,” enthuses Annabelle Yardly, of Sienna X. “To maintain a professional image, ensure your work area is hygienic and keep your…

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How to: cater to clients with a disability

By Sophie Nutt | 30 August 2018

As a salon owner, nail technician or mobile therapist, you want to open up your business to more customers and provide the best in treatments and experience; but are you making it easy and welcoming for those with a disability to choose you? According to disability charity, Scope, 13.9 million people…

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How to use Facebook features to benefit your beauty business

By Guest Writer | 28 August 2018

Marketing and nails expert, Theresa Cientanni, reveals how to use Facebook features on your business page… If you have a business, you’re bound to be one of the 307 million Europeans on Facebook. And rightly so – the platform is crucial to your social media marketing strategy, and with five new…

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Branding tips to make your nail salon stand out

By Scratch Staff | 23 August 2018

Brand your salon to ensure it stands out from the crowd with top tips from Andrew Dark, director and co-owner of printwear and branding specialists, Custom Planet Setting up a nail salon can be the start of something exciting, but with so many up and down the country, it can be…

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Liz mckeon

How to forge a successful career in the nail industry

By Guest Writer | 22 August 2018

Yesterday, I caught up with beauty business expert, Liz McKeon, as she shared all of her top tips on how to run a successful nail business. Arranging to meet in The Soho Hotel, London, myself and Liz made ourselves comfortable in the hotel’s drawing rooms, alongside Mark Smith (aka The…

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Why lateral structure will help your nails go the distance

By Katie Barnes | 22 August 2018

Educator and award-winning nail technician, Katie Barnes, reveals why nail endurance is dependent on nail structure – and serves up advice on perfecting it… Beauty and endurance are two of the main qualities a client looks for when it comes to their enhancements. Both tech and client don’t want to…

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