EXPERT ADVICE
How to elevate & promote pedicure services
Enhance your pedicure confidence and elevate your promotion of the service with top tips from footcare specialist, Denise Spragg, owner of The Sangha House. Feet, right? ‘Ugh, I hate my feet, and I couldn’t bear anyone touching them’ is something I hear so often as a pedicurist. In this article, I…
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Pedicure tips: how nail techs can safely support clients with diabetes
According to charity, Diabetes UK, approximately 6% of the UK population suffers from diabetes. Learning about the condition and how to accommodate it is key to making diabetic clients feel safe and able to enjoy their nail experiences. Here, we explore how the condition can affect clients and what you…
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Doncaster nail & beauty salon owner: Offering waxing has elevated my business & filled my diary
Scratch Stars Educator of the Year 2022 & 2025 finalist, Michelle Brookes, shares how introducing waxing services has benefitted her salon… What do waxing treatments bring to a beauty business, and how do they complement nail offerings? Adding waxing treatments to a beauty business helps fill diary gaps. Most waxing…
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Read the latest issue
Preparation for a bridal manicure can begin up to six months prior to the big day, allowing for a thorough consultation, trial manicures and maintenance appointments. “The natural nail can take six months to grow from the matrix to the free edge and so it is ideally best to start…
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With Coronavirus spreading at a rapid rate across the globe, Katie Barnes reflects on sanitation, disinfection and sterilisation procedures in the beauty sphere to help prevent the spread of any infection… In the nail salon, we are in constant contact with a a number of people every day. Sometimes, we…
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A lifelong passion for nails, positive attitude and fearless nature has seen Dana Cecil open her own salon, Nail Junkie, and rank seventh and fifth in two Next Top Nail Artist (NTNA) competitions, run by Nails magazine. With an inspiring project in the pipeline, Dana sees the future as a chance to grow and…
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Liz McKeon, beauty business expert, reveals six ways to promote wellness in your salon business… “Conduct health ‘wish list’ assessments. Create surveys that let employees share their health ‘wish list’. Such polls can include questions on topics like nutrition and exercise, while also asking how the business can support employee…
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Award-winning educator, Hannah Garbett of Staffordshire Nail Academy, reveals the implications of learning the art of nails in one day… Do you want to be a ‘pro’ or a ‘have a go’? If you want to become a nail tech, that’s awesome news. But if you want to become one…
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Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Tracy Shelverton offers an insight into the natural nail unit About Tracy Tracy’s nail industry passion focuses on the nail itself and on maintaining and improving its integrity – regardless of what…
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