MOVERS & SHAKERS
Important May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…
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Nails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…
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Inside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia
The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…
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Read the latest issue
Distribution company, The Creative Beauty Group, as announced Lisa Grannell as the latest addition to the company’s education emissary team. Lisa Grannell qualified within the nail and beauty industry over 15 years ago, and has built up a wealth of knowledge and experience working with market leading companies to offer…
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CIDESCO, the world standard for beauty and spa therapy, will be extending its current offer of free membership to beauty salons and spas into 2018, provided they meet the CIDESCO entry and inspection requirements. CIDESCO membership, which spans 40 countries across five continents, enables members to have their business certified…
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Scratch blogger, nail artist and educator, Katie Barnes, has been shortlisted as the only UK finalist in NAILS magazine‘s Next Top Nail Artist competition. Now in its fifth season, NAILS Next Top Nail Artist is open to techs all over the world and sees contestants undergo a rigorous screening process after…
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Team OPI got Scratch‘s Helena and Sophie in the festive spirit as it held a fun-filled event – full of sparkles – to showcase its latest launches. Heading up to the capital, Team Scratch navigated its way to the swanky St Martin’s Lane Hotel and were greeted with festive themed cocktails…
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Last week saw the chance for myself and Sophie to party with Kiss Products’ ambassador, Pixie Lott, at the #PixieLottxKISS event. For the lavish party hosted by Alex Silver PR, guests were invited to the exclusive Cuckoo Club, just a stone’s throw from Piccadilly Circus. Members of beauty industry and bloggers…
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Izabelle Hammon has launched mini Deco It Tach On nail decals in support of this year’s Movember campaign. The annual event sees volunteers grow moustaches during the month of November to raise awareness of men’s health issues, such as prostate cancer, testicular cancer and men’s suicide, and the brand has…
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