MOVERS & SHAKERS

Jessica white

Timely salon software unveils nail artist, Jessica White, as brand ambassador

By Rebecca Hitchon | 10 June 2025

Scratch Stars Social Media Star of the Year finalist 2025, Jessica White, has been announced as Timely UK brand ambassador. Having used the business management software throughout her nail career, Jessica’s role will see her work to inspire and educate beauty business owners, via practical advice, behind-the-scenes and educational content,…

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Gelish scratch snap jun prize

Submit your tropical nail art for the chance to WIN a £350+ Gelish prize

By Rebecca Hitchon | 9 June 2025

The June Scratch Snap competition is open! Scratch Snap is a monthly, online nail art challenge that invites nail pros to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be…

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Nailympia orlando 2025 results

Nailympia Orlando 2025: THE RESULTS

By Helena Biggs | 4 June 2025

The fifth Nailympia Orlando welcomed the most competitors to date, with 99 nail techs from eight countries choosing to compete in turn-in and arena categories. The event was hosted at Premiere Orlando 1 & 2 June 2025, and featured an esteemed international judging panel – with Alisha Rimando as head…

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Nailympia online winners 2nd edition

Nailympia Online – 2nd edition: WINNERS ANNOUNCED

By Helena Biggs | 21 February 2022

Nailympia Competitions, in association with Scratch magazine, has announced the winners of the second edition of Nailympia Online. The international nail competition welcomed 13 categories with three divisions, plus a fourth and unique division for gold medalists and nail champions; Division 4 VIP Nail Challenge. Competitors were judged by a…

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Lfw aw22

London Fashion Week day 1-3: Nails to note

By Rebecca Hitchon | 21 February 2022

Despite England being hit by two storms and severe disruptions since Friday, one place that has remained as dynamic as ever is the capital, celebrating bold and escapist style and nail looks with London Fashion Week. Here, Scratch takes a look at the nail styles not to miss from the…

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Nyfw nails

New York Fashion Week: Top runway nail looks

By Rebecca Hitchon | 15 February 2022

New York Fashion Week kicked off on 11 February, bringing with it an array of standout and glamorous fashion, makeup, hair and of course, nail looks. We’ve rounded up some of the best (and boldest) manicures from the autumn/winter 2022 runway below. @byjuanalvear Self-titled nail sculptor, Juan Alvear, served up…

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Sally hansen try on tool

Sally Hansen unveils virtual try-on tool for nail colour

By Rebecca Hitchon | 15 February 2022

Nailcare brand, Sally Hansen, has partnered with beauty tech solutions provider, Perfect Corp., to launch an advanced nail colour virtual try-on experience. The digital feature is the first-to-market application of Perfect Corp.’s AgileHandTM Technology, which allows consumers to view hundreds of Sally Hansen nail colour and finish options on a…

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Beauty ranked as second most popular industry on TikTok

By Emma Hobday | 14 February 2022

The financial experts at Money.co.uk have found that one in four people (26%) shop locally due to being inspired to do so on social media. Taking this statistic, they then wanted to discover which businesses are most successful on TikTok.  Using the hashtag #smallbusiness, the team analysed the new number of views and videos…

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Revealed: 3 key findings from beauty industry report into diversity & inclusion

By Chloe Randall | 14 February 2022

CEW UK, The MBS Group and ScienceMagic. Inc have worked in collaboration to produce a report on diversity, equity and inclusion on the European beauty industry. For this report, The MBS Group, CEW and ScienceMagic.Inc reached out to the 100 largest companies operating in Europe, gathering quantitative and qualitative data…

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