THE LATEST NEWS & FEATURES
Radiate good karma with these evil eye amulet nail art designs
Eye spy this trend taking over Instagram! Unlock the energy of the Turkish nazar or Greek mati (amulets used as protection against the ‘evil eye’) with our roundup of themed…
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Inside the Leeds nail salon known for its Y2K decor & viral nail art
Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early.…
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The nail hyponychium: what is it & why does it need protecting?
Not all heroes wear capes… but sometimes they deserve a little appreciation. Here are some key facts about the hyponychium – your underappreciated nail protector. Akin to how we fill…
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Leo season: 12 zodiac-inspired nail art ideas
Leo season typically spans from July 23 to August 22. If you’re looking for birthday nails, or just want to embrace the adventurous spirit of the Leo zodiac, now is…
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10 ways to practice self-care as a nail tech
Scratch explores the importance of self-care and looks at 10 ways to ensure you prioritise your wellbeing as a nail pro… 1. Take regular breaks Schedule breaks during your working…
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Why confidence is key to your beauty business’ success & how to build it
Nail educator & business mentor, Hannah Clayton, shares the importance of confidence as a beauty pro… When beauty professionals come to me struggling with content, visibility or lack of bookings,…
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Seaside styles stun in nail art contest: check out 55 entries & winner
The winner of Scratch’s monthly salon-style nail art contest for July has been announced as Bethany Allen of @goodwithabrush. In a showcase of talent, UK&I techs created nail designs inspired by…
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Nail expert: the importance of parallel sidewalls for a beautiful nail finish
Award-winning nail technician & Katie Barnes Tool Range & Education founder, Katie Clark, offers insight… Parallel sidewalls start at the cuticle zone and end at the free edge. They mirror…
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60 chrome nail ideas to help you stay on-trend in 2025
Chrome styling has dominated the nail scene for a long while now, and isn’t going anywhere. Check out our pick of versatile design inspiration, from gleaming, natural looks to eye-catching masterpieces,…
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