THE LATEST NEWS & FEATURES
5 ways to incentivise clients to return to the nail salon
Scratch explores five ways to entice clients into the nail space & reward their loyalty… 1. Find your USP “As a nail tech or business owner, consider what you have…
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Nail Tech Talk: Kayla Rodgers of Kayla The Brand
Nail & lash artist, Kayla Rogers of Kayla The Brand’s lifelong passion for art found its canvas in the beauty industry, thanks to the creative freedom and artistry it affords.…
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Promote wellness in the salon with this music streaming service
Meet Myndstream: a cloud-based spa music streaming service offering wellness solutions through sound. Designed to transform the way salons and spas approach music, the service provides intentionally programmed soundtracks to…
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Meet The World’s Star Nail Artist Shortlist: DANA CECIL, USA
Dana is a nail pro from Ohio, USA, and one of the 21 shortlist applicants for The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your…
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Spread happiness this spring with YOSHI’s 9-piece pastel nail colour collection
YOSHI’s Happy collection features nine gel polish shades suited to spring nail styling, representing balance, trust, optimism & energy. Offering a range of pastel tones, including yellow for the sun,…
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15 regal nail products for King Charles III’s Coronation
Mark the date – as the momentous Coronation of His Majesty The King and Her Majesty The Queen Consort is to take place on 6 May at Westminster Abbey, London.…
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4 ways to help prevent allergic reactions in the nail space
An allergy in the nail industry is caused by repetitive skin contact of a nail ingredient that has been advised against skin contact. The contact of this allergen may not…
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How to price mobile nail services
Scratch Stars Mobile Nailist of the Year 2022 & finalist for the category for 2023, Clare Woodcock of The Nail Club, shares pricing pointers for mobile nail pros… Mobile pros:…
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Salon in the Spotlight: Nails by Emma B, Haddenham, Cambridgeshire
After achieving her dreams when transforming her garage into a tranquil salon space, Emma Blakeman shares her love of providing a personal, one-to-one service to clients at Nails by Emma…
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