THE LATEST NEWS & FEATURES

Nail salon client

How to elevate your beauty business by seeing it through clients’ eyes

By Marie-Louise Coster | 30 July 2025

Session nail stylist, salon owner & educator, Marie-Louise Coster, discusses the importance of understanding clients’ perspective… When was the last time you walked through your business as if you were an…

Read More
Hona downing street

HONA nail brand attends small business celebration at Downing Street

By Rebecca Hitchon | 29 July 2025

Wales-based professional nail brand, Home Of Nail Art (HONA), was invited to a small business celebration hosted by the UK chancellor, Rachel Reeves, this month. Held at 11 Downing Street,…

Read More
Cat eye lead

16 products that will help you nail the cat eye manicure trend

By Jess Watts | 29 July 2025

Lead image courtesy of @hopejungnails using Light Elegance P+ Gel Polish in Ice Kitty, available via www.lightelegance.co.uk. The iridescence and reflective depth of cats’ eyes have long entranced humans. So…

Read More
Nails fortunes nail art

Crack. Snack. Create: A takeaway inspires fortune cookie nail art experience

By Scratch Staff | 28 July 2025

Do you – or your clients – struggle to make decisions about nail designs at appointments? Say hello to Nail Fortunes™: an edible fortune cookie experience that delivers inspiration to…

Read More
August important dates

Important August dates for your nail & beauty business

By Jess Watts | 27 July 2025

Get your business prepared for the month of August, with our roundup of dates to note… 2nd-3rd: Brighton Pride Pride Month may have been in June, but amplifying the voices…

Read More
England euros nails

Celebrate Women’s Euro 2025 with football-themed nail designs

By Jess Watts | 27 July 2025

England’s Lionesses have made it to the finals of the UEFA Women’s Championship, and what better way to support the team than to sport a football-inspired manicure? Cheer on from the…

Read More
Kiki yorkshire

This Victorian-style Doncaster beauty salon is designed to feel like home

By Jess Watts | 26 July 2025

Salon owner, Khristie Lawton, shares how she crafted a home-away-from-home oasis just outside the hustle and bustle of Doncaster city centre. Relaxing, welcoming, and safe are three words that inspired…

Read More
Evil eye nails header aug23

Radiate good karma with these evil eye amulet nail art designs

By Scratch Staff | 26 July 2025

Eye spy this trend taking over Instagram! Unlock the energy of the Turkish nazar or Greek mati (amulets used as protection against the ‘evil eye’) with our roundup of themed…

Read More
Freya poppy bowden profile

Inside the Leeds nail salon known for its Y2K decor & viral nail art

By Jess Watts | 25 July 2025

Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early.…

Read More
Aug 25 low res scratch cover

Read the latest issue

Scratch aug issue print sidebar ad

FOLLOW US

Brushedbyleah

Women’s Equality Day

Women’s Equality Day commemorates the 1920 adoption of the 19th Amendment to the US Constitution, giving women the right to vote.…

Read More
@onherbymelissa

Notting Hill Carnival

When we think of Notting Hill Carnival, we think vibrancy, colour, art, and fun… basically, the perfect recipe for an…

Read More