THE LATEST NEWS & FEATURES

Rebecca evans header pic

Salon in the Spotlight: Gel Nails By Becca, Isle Of Wight

By Callie Iley | 16 February 2022

Part-time dental nurse, Rebecca Louise Evans, wanted to utilise her passion for beauty and her creativity, so opted to train as a nail tech. “I took a course with The…

Read More
Nyfw nails

New York Fashion Week: Top runway nail looks

By Rebecca Hitchon | 15 February 2022

New York Fashion Week kicked off on 11 February, bringing with it an array of standout and glamorous fashion, makeup, hair and of course, nail looks. We’ve rounded up some…

Read More
Emma web featured image 1200x800px 2022 02 15t143324.709

Revealed: The top UK locations to start a nail & beauty business

By Guest Writer | 15 February 2022

Research conducted by Yell has discovered which UK regions show the most potential for a new beauty business. The research was conducted by analysing Google search demand, such as searches…

Read More
Emma web featured image 1200x800px 2022 02 11t165344.639

Salon & spa software co, Fresha, acquires online booking marketplace Bookwell

By Emma Hobday | 15 February 2022

London based beauty and wellness booking software Fresha has obtained Bookwell, an Australian beauty booking platform for salons and spas. Subscription free and quick & simple to use, Fresha is…

Read More
Sally hansen try on tool

Sally Hansen unveils virtual try-on tool for nail colour

By Rebecca Hitchon | 15 February 2022

Nailcare brand, Sally Hansen, has partnered with beauty tech solutions provider, Perfect Corp., to launch an advanced nail colour virtual try-on experience. The digital feature is the first-to-market application of…

Read More
Emma web featured image 1200x800px 2022 02 14t155245.428

Beauty ranked as second most popular industry on TikTok

By Emma Hobday | 14 February 2022

The financial experts at Money.co.uk have found that one in four people (26%) shop locally due to being inspired to do so on social media. Taking this statistic, they then wanted to discover…

Read More
Chloe web newsfeature template 1200x800px (5)

Revealed: 3 key findings from beauty industry report into diversity & inclusion

By Chloe Randall | 14 February 2022

CEW UK, The MBS Group and ScienceMagic. Inc have worked in collaboration to produce a report on diversity, equity and inclusion on the European beauty industry. For this report, The…

Read More
Callie nttt header

NAIL TECH TALK: Ashleigh Clews of Ashleigh’s Nails & Lashes

By Callie Iley | 12 February 2022

Scratch chats to Ashleigh Clews of Ashleigh’s Nails & Lashes about her journey into the nail industry and where she finds inspiration for her work… I have always painted my…

Read More
Nailchemy witchcraft holographic

Is this Witchcraft? Yes! Discover the dazzling gel polish effect from Nailchemy

By Helena Biggs | 11 February 2022

Elevate your gel polish service and dazzle clients with the magical Witchcraft Gel Polish – available from Nailchemy. Packed with holographic pigment, the formula can be used over any gel…

Read More
Aug 25 low res scratch cover

Read the latest issue

Scratch aug issue print sidebar ad

FOLLOW US

Beauty trends & innovations conference 2025 logo

Beauty Trends & Innovations Conference

The Beauty Trends & Innovations Conference will return for its 13th year, welcoming over 40 beauty brands and retailers. These…

Read More
20250729 181112 0000

Moyra UK Pop-Up Event

Join us for an exclusive, invite-only Moyra UK Pop-Up Event at Manahatta, Nottingham on Sunday 14 September, 12–5 PM. We’re bringing together…

Read More