THE LATEST NEWS & FEATURES

Lady showbiz feature

Lady Showbiz introduces trade package for nail salons & spas

By Chloe Randall | 21 June 2021

Lady Showbiz has put together a professional package, aimed at salons, spas and mobile nail technicians. The package offers 90 gel-effect nail polishes in a variety of colours for £495…

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NAIL BITES: 5 tales from the industry w/c 13 June

By Chloe Randall | 20 June 2021

Here at Scratch, we love keeping up to date with anything fun happening in the nail industry! These are our top 5 nail tales of the week… 1. The Aquarium manicure…

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Earthy Nail Polish: for green salons looking to retail a plant-based colour collection

By Alex Fox | 20 June 2021

If you want to widen your customer reach and retail with a conscience, then Earthy Nail Polish is a great option for your salon shelves. Earthy Nail Polish, born from…

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Fathers day nails feature

Meet the fathers that have found fame in the nail industry

By Helena Biggs | 19 June 2021

Scratch puts the spotlight on famous nail industry dads & finds out more about them from their offspring… SAMUEL SWEET, co-founder/CEO, Sweet Squared, & his son, Dexter Samuel Sweet has…

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NAIL TECH TALK: Kat Crammon of Katz Klawz Luxury Nail Bar

By Callie Iley | 19 June 2021

Scratch chats to Kat Crammon of Katz Klawz Luxury Nail Bar about her transition from teaching assistant to nail tech and how she has grown her business since 2020… Before…

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Over 125 nail pros amassed at the East Nail Camp in Florida for a nail-infused fact & fun-filled nail experience

By Alex Fox | 18 June 2021

“The East Nail Camp 2021 was an incredible success and a lot of that was due to the amazing generosity of the sponsors,” enthuses organiser Jessica Briarmoon. The event, held…

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Gotti nails feature

Behind the Brand: Meet the guru behind Gotti Nails

By Chloe Randall | 18 June 2021

Nail guru Robert Nguyen has launched his own brand ‘Gotti Nails’ after working in the industry for over 16 years. After starting off as a competitor, Robert went on to…

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Esme manicure challenge

Can you help? 9-year-old launches nail painting fundraiser

By Chloe Randall | 18 June 2021

A nine-year-old girl called Esme, who is fighting acute myeloid leukaemia, and her dad, Richard have launched ‘Esme’s Man-icure Challenge’ to help raise money for Young Lives vs Cancer. After…

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Beauty takes the top title for most popular industry on TikTok with over 61 million likes

By Alex Fox | 17 June 2021

With nearly half of the world’s population using social media platforms, businesses old and new have been given a cheap alternative to advertise, interact and engage with customers. Since its…

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National Creativity Day

The nail and beauty industries thrive on creativity and artistry – so what better day to celebrate your craft? If…

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Sherlock Holmes Day

Celebrate the world’s most iconic detective with some mystery and intrigue! Create a scavenger hunt on your social media: post…

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