THE LATEST NEWS & FEATURES

Instagram Stories integral to influencer marketing

By Sophie Nutt | 26 September 2020

Instagram Stories are integral to influencer marketing, a report by Tribe Dynamics has found. In its 2020 Influencer Brand Survey Report, the tracking service reported that close to 80% of…

TECH TALK: Jess Rose of Jess Rose Beauty

By Callie Iley | 26 September 2020

Scratch chats with Jess Rose, of Jess Rose Beauty in Thrapston, Northamptonshire, about her love for Magpie Beauty and passion for nails. “I’m Jess, I’m 27 and I live in…

Autumn forestry inspires seasonal Crystalac collection

By Sophie Nutt | 25 September 2020

Crystal Nails has launched its autumn/winter 2020 3-Step Crystalac collection, turning to nature for its inspiration. The eight-piece gel polish collection sees a palette of light and dark reds and…

Hilary Hall steps down as NHBF chief executive

By Kat Hill | 25 September 2020

Chief executive of National Hair & Beauty Federation (NHBF), Hilary Hall will be retiring on 30 September after seven years with the industry association. The decision to retire was originally…

iSalon adds ‘Track & Trace’ report feature for easy safe practice

By Sophie Nutt | 25 September 2020

Salon software company, iSalon, has added a range of updates to its platform to fulfil the needs of businesses working to government guidelines in accordance with the Covid-19 pandemic. Track…

Here’s the 3 AW20 nail trends you need to know

By Sophie Nutt | 24 September 2020

Autumn/winter serves up a whole host of new colour and design opportunities for clients. So, what are the nail trends you need to know about this season? We’ve rounded up…

#ShowScratch Creative Challenge: AUTUMN VIBES

By Callie Iley | 24 September 2020

Check out all the entries to the latest challenge from Scratch, in which techs were tasked with creating designs inspired by autumn! The next task will be posted across our social media –…

Just Wax Advanced Hot Wax Cream launches for a gentle service

By Sophie Nutt | 23 September 2020

Salon System has added a new product to its Just Wax Expert range; Advanced Hot Wax Cream, ideal for those clients flying off on a last-minute summer holiday. Suitable for…

SALON IN THE SPOTLIGHT: Neverland Nails, Glasgow

By Kat Hill | 23 September 2020

Seeing quirky detail in every corner, Neverland Nails in Glasgow offers clients an escape from everyday life. “I had a small studio space in the trendy Finnieston district for a…

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Burns Night

A celebration in honour of Scottish poet, Robert Burns, Burns Night often features traditional Scottish food, such as Haggis, turnips…

International Day of Education

Proclaimed by the United Nations (UN) as a day to encourage peace and development by way of worldwide education, International…