THE LATEST NEWS & FEATURES

Katie barnes business

Business considerations you need to make – despite closure due to coronavirus

By Katie Barnes | 31 March 2020

For business owners, much of this week may have involved considerable time spent on hold on the phone. On hold to the landlord, local authorities, energy and water companies, business…

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Spring pink gelish dip powder

16 lovely lilac & pretty pink nail colours

By Kat Hill | 31 March 2020

Add these pastel pink & lovely lilac nail tones to your kit for the new season… 1.CND Shellac™ in Kiss from a Rose www.sweetsquared.com 2.Artistic Colour Revolution in The Pink…

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Cheryl shanks

#TRENDINGTUESDAY Cheryl Shanks, Polished Nail & Beauty Lounge

By Sophie Nutt | 31 March 2020

We want to see the nail designs trending on your social media pages! Cheryl Shanks, of Polished Nail & Beauty Lounge, says marble French tips have been popular recently. “This…

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Ria jaine business tips

Coronavirus: 10 ways beauty businesses can manage cash flow

By Scratch Staff | 31 March 2020

Accounts expert & qualified nail tech, Ria-Jaine Lincoln, shares need-to-know business news & accounting advice for those in the beauty industry… The closure of businesses and lockdown presents an extremely…

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Hand soap

Prestige hand soap sales increase amid coronavirus outbreak

By Sophie Nutt | 31 March 2020

Amidst the Covid-19 epidemic, in-store and online sales of prestige hand soaps have increased significantly in the UK according to the NPD Group. Sales of prestige hand soaps have increased…

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Lecente spring nail shadows

Amp up creativity with Lecenté’s new Spring Nail Shadows

By Sophie Nutt | 30 March 2020

Lecenté has launched eight Spring Nail Shadows just in time for the new season. Seeing a palette of bright pastel shades, the Lecenté Spring Nail Shadows offer endless creative options…

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Hazel dixon beauty 2trs

How to prevent nail crystals from falling off & ruining designs

By Scratch Staff | 29 March 2020

Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month:  Hazel Dixon reveals how to apply & perfect crystal application About Hazel “For many…

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Elizabeth jones

WHAT I’M WEARING: Elizabeth Jones, Nail Art by Elizabeth

By Sophie Nutt | 29 March 2020

We want to see what you’re wearing on your nails! Elizabeth Jones, of Nail Art by Elizabeth, wears a super cute Peter Rabbit-inspired design. “My inspiration for this nail design…

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Crystal nails mosaic crystal liquid

Create a cracking effect on nails with Crystal Nails’ Mosaic Crystal Liquid

By Zoe Wickens | 28 March 2020

Crystal Nails has released its Mosaic Crystal Liquid, a decoration gel with cracking effect. Shades introduced for spring include Pink, Baby Pink, Peach and White. The product can be used…

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#ShowScratch Creative Challenge

Today’s #ShowScratch Creative Challenge asks nail artists to create a design to fit the theme: Carnival. To enter, submit your…

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The Beauty Business Summit

The Beauty Boss Business Summit is shaping up to be THE event of the year. This is a full-blown celebration, celebrating…

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