THE LATEST NEWS & FEATURES

Revealed: the most-searched nail trends of winter 2025

By Jess Watts | 25 November 2025
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Beauty and wellness booking platform, Fresha, has revealed 2025’s top…

Inside the Kent nail studio where calm meets creativity

By Jess Watts | 24 November 2025
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Chloe May Boyce began her beauty career 12 years ago,…

How to make your social media videos more watchable – a guide for nail artists

By Guest Writer | 23 November 2025
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Nail content creator, Zoya Mac, shares what makes a social…

Nail artists create ‘salon essentials’ on nails for contest – winner reveal

By Rebecca Hitchon | 23 November 2025
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The winner of the Scratch Snap nail art contest for November is…

38 cherry red nail designs & products for autumn/winter

By Jess Watts | 22 November 2025
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Pinterest Reports shares that searches for ‘dark cherry red’ have…

Do nails need to breathe?

By Jess Watts | 22 November 2025
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One of the most common misconceptions in the nail world…

12 nail styles for Sagittarius season

By Jess Watts | 22 November 2025
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Sagittarius season spans from 22 November to 21 December, and…

ANNABEL’S NORTH AMERICAN DREAM: North America’s Star Nail Artist S2 Challenge 2 Entries

By Helena Biggs | 21 November 2025
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Twenty contestants from the USA and Canada submitted avant-garde, destination-inspired…

Cynthia Erivo’s top 10 nail looks from the Wicked press tours

By Jess Watts | 21 November 2025
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Featured image courtesy of Instagram.com/clawzbydior_ Partial to a long, highly…

22 stunning nail designs inspired by Wicked

By Scratch Staff | 21 November 2025
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With the release of Wicked: For Good on 21 November:…

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UPCOMING EVENTS

Scratch Stars Awards: practical judging day

Finalists in the following nine Scratch Stars Awards categories will battle it out in a live practical competition, followed by…

The Scratch Stars Party

It’s the standout industry celebration of the year, and one that’s talked about for months after the dancefloor clears. Set…

Nailympia London

Nailympia London – powered by Scratch, will take pace 10 and 11 October at the Professional Beauty trade show, ExCel…

Nailympia San Antonio

Nailympia San Antonio – powered by Scratch, will take place 29 and 30 August 2027 at the Premiere San Antonio…

COMPETITIONS & EVENTS