PRODUCTS & TREATMENTS

Scarlett Senter Embellishments

7 tips for working with nail embellishments

By Scratch Staff | 16 August 2025

Adorning nails with 3D embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. 7 nail stylists offer adhesion and application advice… Lead nail tips by Scarlett Senter (@scarlett_senternailartist). 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a…

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L&p nail enhancements, safe removal

How to remove L&P acrylic nail enhancements safely

By Jess Watts | 15 August 2025

Whilst it is tempting to try remove nail enhancements as quickly as possible, correct removal requires professional attention to prevent damage to the natural nail. Here’s how it should be done… Each type of nail enhancement requires a specific method of removal, and the time this takes varies. While UV…

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left handed nail tech katie barnes

Left-handed nail tech? Here’s how to adapt your tool kit

By Katie Barnes | 13 August 2025

It is assumed that when working left-handed, you just work the opposite way. But if you are leftie, you will know this is a myth. The majority of the population is right-handed, and so the majority of nail products and techniques are tailored to right-handed techs. Having to adapt to…

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Halo pure nails nye 2020 gel polish

Dazzle this season with 3 party-inspired Halo gel polish shades

By Helena Biggs | 26 November 2020

While parties may not quite be on the agenda for 2020, consider some feel-good nail shades to dazzle & catch eyes. Pure Nails has launched three Halo Gel Polish shades infused with confetti in a New Year’s Eve collection. NYE Party features a blue base with chunky glitter, Cheers! has…

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Beautycoclub web feature

The Beautyco Club launches to support beauty industry

By Chloe Randall | 25 November 2020

Beauty entrepreneur, Jayd Linney, has launched The Beautyco Club to bring the beauty industry together and serve up support during an extremely difficult time. The concept arrived at the beginning of the second lockdown in England and was launched via Facebook. The aim is to remove the fear of ‘reaching…

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Sna hartpaste nailhart 1200

Nail artist & SNA Professional collaborate to develop 5 rich gel paints

By Helena Biggs | 24 November 2020

SNA Professional has collaborated with popular nail artist, Kirstan Hart, to launch HARTPASTE, a collection of five rich gel paints. Create striking nail art looks with ease with the thick consistency and opaque quality of the formula. The gel paints can be used for full coverage looks, to ombré or…

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Be inspired banner

Sam Biddle to Host Online Education Platform

By Alex Fox | 24 November 2020

Be Inspired is your new home for online education & a way to share and shine. Nail artist, international educator, judge, mentor & expert, Sam Biddle is known industry-wide to innovate and adjust, pivoting her business to accommodate the growing needs of the industry. Over the years she’s created a…

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Purple pro web feature

Expand your nail colour range with Purple Professional’s ‘MY Collection’

By Chloe Randall | 24 November 2020

Purple Professional has unveiled its six gel polish shades in its My Collection, named after various dog breeds. The shades are highly pigmented and can be cured under UV light in 120 seconds and under LED light in 60 seconds, offering up to four weeks’ wear. The shades available are:…

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Cnd christmas retail range sweet squared

Retail Christmas beauty gifts with CND™

By Kat Hill | 24 November 2020

Stock up on stocking fillers and pull in profit with retail-ready gifts thanks to CND™’s range of seasonal sets. Available now via UK distributor, Sweet Squared, the collection of retail-friendly products offers a range of nail goodies for clients to treat loved ones – or themselves. What’s more, the sets see…

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