PRODUCTS & TREATMENTS

Studex multi piercing

Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon

By Guest Writer | 2 May 2025

Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…

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Cnd shellac vivid lead 2025

CND™ extends SHELLAC™ line with 7 ‘Vivid’ shades to elevate nail artistry

By Helena Biggs | 1 May 2025

Are you craving a nail product formula that’s ideal for detailed linework, smooth to apply and streak-free? Consider adding CND™’s SHELLAC™ Vivid range to your collection: seven intensely pigmented and bold primary and secondary shades. Building on its longstanding commitments to supporting creative expression and nailcare, CND™ has introduced the…

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French pedicure

How to nail the French tip pedicure

By Katie Barnes | 20 April 2025

Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education, answers questions about perfecting the French pedi… How big should the French tips be? A French tip should mimic the natural free edge of the nail. Estimate how long the client will wait between appointments, plus…

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Entity brushes

Add to your nail art kit with the Entity Nail Art Brush Set

By Kat Hill | 29 November 2019

Unleash your artistry with the Entity Nail Art Brush Set now available from The Creative Beauty Group. The set sees three brushes and a handy dotting tool for creating a variety of nail art designs. The four tools see: Square Brush – can be used for defining smile lines. Short Detailing…

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Xfactor beautylab 2

Skin talk with BeautyLab & Jenny Ryan of The X Factor: Celebrity

By Scratch Staff | 27 November 2019

Skincare brand, BeautyLab, has returned to the set of the X Factor for another year to tend to the complexions of this year’s X Factor: Celebrity contestants. The brand, which has partnered with the show for a number of years, reveals the hero product of The Chase star and celebrity contestant, Jenny Ryan,…

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Helena massage co 1

Here’s how The Massage company has made treatments more accessible

By Helena Biggs | 25 November 2019

We all know that beauty services are so much more than just aesthetics. Offering a chance to unwind, indulge or promote a sense of confidence and wellbeing, many of us are guilty of not making ‘me time’ a priority, which is so important for both mind and body. The Massage…

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Untitled design

Enhance nail designs with NSI Glaze ‘N’ Go Top Coats

By Sophie Nutt | 23 November 2019

NSI has revealed the Glaze ‘N’ Go Shimmering and Matte Top Coats. The NSI Glaze ‘N’ Go Shimmer Top Coat is available in Glistening or Soft Pink for a sparkling, ultra-shine finish, just in time for party season. The NSI Glaze ‘N’ Go Matte Top Coat is designed to leave…

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Untitled design

Sienna X launch Skincare Sachets to entice clients

By Sophie Nutt | 22 November 2019

Sienna X has launched handy Skincare Sachets, adding the range to its Skincare collection. Designed to add value onto treatments and entice a new set of clients to try the Sienna X Skincare products, the range sees five sachets. The Miracle Mask Sachet 2ml – with 10% Manuka honey Natural Manuka honey…

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Artic wear

Add sparkle to nail services with Jessica Phēnom Arctic Wear collection

By Kat Hill | 22 November 2019

Gerrard International has revealed three new Jessica Phēnom shades for the party season. The Arctic Wear collection colours are available individually or retail-ready gift sets. The sets include one of the new shades, as well as Phēnom Base Coat and Finale Shine Top Coat. The three new colours include: Fa…

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