PRODUCTS & TREATMENTS

Studex multi piercing

Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon

By Guest Writer | 2 May 2025

Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…

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Cnd shellac vivid lead 2025

CND™ extends SHELLAC™ line with 7 ‘Vivid’ shades to elevate nail artistry

By Helena Biggs | 1 May 2025

Are you craving a nail product formula that’s ideal for detailed linework, smooth to apply and streak-free? Consider adding CND™’s SHELLAC™ Vivid range to your collection: seven intensely pigmented and bold primary and secondary shades. Building on its longstanding commitments to supporting creative expression and nailcare, CND™ has introduced the…

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French pedicure

How to nail the French tip pedicure

By Katie Barnes | 20 April 2025

Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education, answers questions about perfecting the French pedi… How big should the French tips be? A French tip should mimic the natural free edge of the nail. Estimate how long the client will wait between appointments, plus…

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Katie Barnes expands nail tool range

By Sophie Nutt | 15 November 2019

Since the launch of the Katie Barnes Tool Range earlier this year, the KB Thickness Measuring Tool is the latest addition to the collection. Scratch Stars Nail Stylist of the Year 2019, Katie Barnes, has deigned the KB Thickness Measuring Calliper specifically for precise measuring of nail enhancement thickness. The tool…

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Brownv

The Creative Beauty Group reveals brow lamination treatment & course

By Kat Hill | 15 November 2019

Boost your brow offering with the The Creative Beauty Group’s new treatment – Brownv Lamination. The treatment can be used to create a fuller-look or tame unruly brows by utilising reshaping and realigning techniques. The result is a uniform, full brow shape – negating the need for daily make-up. In line…

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Light elegance butterbling 2

Light Elegance launches ButterBlings to help nail designs dazzle

By Scratch Staff | 14 November 2019

Light Elegance has launched four ButterBling hard gels, featuring the same buttery application that the Light Elegance Buttercreams offer – but with added sparkle. Infused with high concentrations of premium pigments and glitters, ButterBlings offer a striking, bold and shimmering nail effect. “When you apply the ButterBlings, the experience is…

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Lashus

LashUs launches lash extensions system

By Sophie Nutt | 13 November 2019

After the introduction of LashUs The Lift earlier this year, Sweet Squared has announced the launch of LashUs Extensions and training. Designed to allow the professional to achieve looks ranging from classic to volume and everything in-between, LashUs Extensions will provide techs with an opportunity to grow their lash business…

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The gel bottle art deco

The Gel Bottle Inc reveals six new nail shades inspired by the 1920s

By Scratch Staff | 11 November 2019

Add sparkle and shimmer to your nail kit with the six new soak off gel polish shades from The Gel Bottle Inc. The Art Deco collection is inspired by the 1920’s so clients can step into the 2020’s in style. Those that purchase the full set will receive a limited…

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Untitled design

Create party ready nails with Artistic Nail Design Disco Nights, Festive Lights collection

By Sophie Nutt | 9 November 2019

Artistics Nail Design has revealed the Disco Nights, Festive Lights winter collection just in time for party season. The collection boasts an opulent colour palette reminiscent of disco days past, taking inspiration from the sequin-clad divas who ruled the dance floor. Featuring six festive shades, the collection includes: Yank My…

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