PRODUCTS & TREATMENTS

Mustard yellow lead

Butter yellow summer is almost over: here’s why you should make way for mustard

By Jess Watts | 2 August 2025

Butter yellow took over the world this spring/summer, with the pastel hue dominating décor, outfits and nails. But autumn/winter will see another member of the yellow family soar in popularity… (Lead image by @byemilyann_) Say hello to mustard yellow! Experts predict that this rich, deeper version of summer’s trending hue…

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Cat eye lead

16 products that will help you nail the cat eye manicure trend

By Jess Watts | 29 July 2025

Lead image courtesy of @hopejungnails using Light Elegance P+ Gel Polish in Ice Kitty, available via www.lightelegance.co.uk. The iridescence and reflective depth of cats’ eyes have long entranced humans. So much so, that their power has been harnessed to create stunning nail designs. Specially crafted magnetic nail products contain metallic…

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Nails fortunes nail art

Crack. Snack. Create: A takeaway inspires fortune cookie nail art experience

By Scratch Staff | 28 July 2025

Do you – or your clients – struggle to make decisions about nail designs at appointments? Say hello to Nail Fortunes™: an edible fortune cookie experience that delivers inspiration to the nail desk. “This started as a totally random idea I threw out to my husband over dinner,” says founder,…

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Aug 25 low res scratch cover

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Cheeky nail varnish cowshed soho house

CHEEKY unveil four new shades

By Kat Hill | 7 March 2017

Spa chain and product brand, Cowshed, has unveiled four new shades for spring under its nail varnish brand, CHEEKY. Drawing on the warmer climes of the exotic jungle as its inspiration, the new additions sees the following shades: Bright pink, Hawaiian Hibiscus Grey tone, Moonsoon Mist Camo-Chameleon, khaki green Nuts about Brazil,…

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Your nail travel buddy natural nail boost set

HANDY LCN kit unveiled

By Kat Hill | 6 March 2017

LCN has unveiled the Your Nail Travel Buddy Natural Nail Boost Set. Whether you’re on holiday and break a nail or a client needs a speedy repair, the set is a handy addition to your handbag. It features a mini LED light unit and Natural Nail Boost products, including Clear…

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Minx mastered

MINX COLLABORATES with Nails: Mastered to launch new collection

By Helena Biggs | 4 March 2017

Nail wrap specialist, Minx, has partnered with the Nails:Mastered programme to produce a collection of 16 unique nail wraps, available via Sweet Squared. A task was set on the programme by the team at Minx to create a wrap design, and 16 Mastered techs from across the globe had their designs chosen; six…

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Nails inc cuticle 300

NAILS INC launch new PRO products

By Helena Biggs | 3 March 2017

Nails Inc has unveiled a series of handy products to add to its PRO line. Available to professionals via Salon Services, the products include Mighty Mask, a nail repair treatment, Drop & Go, rapid dry drops, and Cuticle Conditioner. Also added to the PRO line is Nail Warrior, a strengthening treatment…

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Jessica nails silhouette

JESSICA REVEALS six nude shades in Silhouette nail colour collection

By Helena Biggs | 2 March 2017

Skin is in for spring, serving as the inspiration for Jessica’s upcoming colour collection. Silhouette comprises six pared down hues to suit all skin tones in a variety of creme and shimmer finishes. “Neutral nails showcase elegance and sophistication,” comments Jessica Vartoughian, founder and CEO of Jessica. “Silhouette’s flattering collection…

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VINCENT LONGO COSMETICS launches to UK spa market

By Kat Hill | 2 March 2017

Vincent Longo Cosmetics has launched to the UK spa market and introduced a luxurious portfolio that will see colour and artistry combined with high-performance and ease of use. Founded in 1995 by celebrity make-up artist, Vincent Longo, the brand has been used on the red carpet to the runway. Now relaunched,…

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